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Walmart Canada · 1 month ago

Senior Manager, Operations Analytics and Marketing Intelligence

Bentonville, AR

Full-time

Onsite

Mid, Senior Level

$90K/yr - $180K/yr

7+ years exp

Walmart Canada is seeking a Senior Manager of Operations Analytics and Marketing Intelligence within Sam’s Club’s Marketing organization. This role focuses on connecting marketing activities to business outcomes through data-driven insights and innovative analytics strategies, while leading a team to optimize performance marketing and paid media investments.

DeliveryRetailShopping

Responsibilities

Build the Marketing Intelligence function: Establish frameworks that measure marketing effectiveness and ladder up to enterprise objectives

Drive performance insights: Develop and implement media mix models, campaign performance optimization strategies, and paid media analytics to improve ROI

Tell the story: Translate complex data into clear, compelling narratives that demonstrate how marketing activities impact business results

Partner for success: Collaborate with world-class data and analytics teams to deliver actionable insights and scalable solutions

Lead innovation: Champion AI-driven approaches for marketing analytics and ensure the team is equipped to leverage emerging technologies

Influence decisions: Present insights to senior leadership and guide strategic investments across marketing channels

Mentor and grow talent: Build a high-performing team focused on continuous learning and cutting-edge analytics practices

Qualification

Marketing analyticsPerformance marketingSQLPythonAI/ML techniquesTableauPower BILeadership excellenceStrategic thinkingCommunication skills

Required

7+ years in marketing analytics, operations analytics, or related fields, with experience in performance marketing and media optimization

Strong skills in SQL, Python, and advanced analytics tools; proficiency in visualization platforms like Tableau or Power BI

Experience applying AI/ML techniques to marketing analytics and a passion for driving innovation through technology

Ability to connect marketing metrics to business objectives and influence executive decision-making

Track record of building and mentoring teams in a fast-paced, data-driven environment

Exceptional ability to craft stories from data and present insights to diverse stakeholders

Benefits

Health benefits include medical, vision and dental coverage

Financial benefits include 401(k), stock purchase and company-paid life insurance

Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.