Partners · 2 days ago
Chief Marketing Officer
Partners is a growing company in the commercial real estate sector, seeking a Chief Marketing Officer (CMO) to enhance their brand on a national scale. The CMO will lead a high-performing marketing team, focusing on brand visibility, thought leadership, and optimizing marketing operations across all business units.
Responsibilities
Lead the transformation of the company’s brand from a semi-regional entity to a nationally recognized leader, ensuring all marketing efforts support and advance the overarching strategic plan
Develop and deliver key performance indicators for all business units, providing actionable insights to inform decision-making and enhance operational excellence
Strengthen brand recognition, establish thought leadership, and improve communications through targeted campaigns, effective content strategies, and stakeholder engagement
Create robust systems for capacity planning and metric tracking for all marketing roles, ensuring alignment with organizational goals and resource efficiency
Enhance marketing tools and technologies, focusing on integrating AI, workflow management systems, research tools, and digital platforms to streamline processes and boost productivity
Develop and execute strategies that engage multi-generational audiences, ensuring marketing efforts effectively reach and convert diverse demographic groups
Build and maintain an exemplary database of clients and prospects, using data analytics to segment, nurture, and expand our network
Lead go-to-market planning and execution for new markets, including conducting research, developing strategies, and overseeing launches to ensure successful market entry and sustained growth
Perform ongoing competitive benchmarking to identify opportunities, threats, and best practices, enabling strategic adjustments and maintaining a competitive advantage
Develop and manage marketing budgets, prioritizing ROI optimization and the effective allocation of resources to maximize impact and efficiency
Design and optimize the marketing organization’s structure, processes, and workflows to support scalability and agility
Oversee staffing requirements, implement comprehensive training programs, and establish performance management systems to develop a high-caliber team
Optimize the balance of internal and external resources across business units and markets to ensure cost-effectiveness and strategic alignment
Manage public relations, including media relations, crisis communications, and key announcements to enhance the company’s reputation and visibility
Qualification
Required
Bachelor's degree in Marketing, Business Administration, or a related discipline; advanced degree such as an MBA preferred
10–15 years of progressive marketing experience, ideally within the commercial real estate industry
Minimum of 5 years in a leadership role, with demonstrated success in leading and motivating cross-functional teams
Proven expertise in strategic planning, execution, and delivering outstanding customer service in dynamic environments
Preferred
Intelligent and efficient problem-solver demonstrating urgency in achieving goals
Strong analytical abilities and expertise in leveraging data and emerging technologies to drive marketing innovation
Excellent communication and interpersonal skills, adept at building relationships at all organizational levels
Dedication to nurturing a collaborative and inclusive team culture
Benefits
Competitive compensation package
Bonuses
Benefits
Company
Partners
Partners is a commercial real estate firm.
Funding
Current Stage
Growth StageLeadership Team
Recent News
2024-10-17
Business Journals
2024-05-27
Company data provided by crunchbase