Live Nation Entertainment · 2 months ago
LN Venues, Director of Special Events Sales - Minneapolis
Minneapolis, MN, USA
Full-time
Onsite
Lead/Staff, Director/Executive
$70K/yr - $88K/yr
5+ years expLive Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders. The Director of Special Events Sales will be responsible for meeting financial goals, generating new business opportunities, and overseeing a sales team to maximize revenue and client satisfaction.
ConcertsEvent PromotionEventsMedia and EntertainmentTicketing
Responsibilities
Meet and exceed monthly, quarterly, and yearly financial goals
Proactively solicit new business opportunities by conducting effective sales calls, facilitating meetings and presentations to potential clients, handling special event inquiry calls, negotiating space, assisting with client catering needs through a local caterer, creating event proposals, and conducting site inspections
Negotiate and close contracts
Build/generate new leads to increase size of potential client database from cold calls and market prospecting to include, but not limited to conventions, corporations, DMCs, tour operators, meeting planners, associations, SMERF (Social, Military, Educational, Religious and Fraternal) groups, concierges, hotels, organizations (i.e. Chamber of Commerce, Convention Center, Convention & Visitors Bureau, etc.) etc
Develop a strategic and promotional plan to drive Special Event/Rental sales for the venue/region to reach/exceed the annual goal. Plan to include strategic initiatives, competitive analysis, insights on new areas of opportunity, etc
Sales generation – maximize revenue while developing long-term relationships with clients (both local and national)
Monitor changes in the sales / special events industry and develop strategies to improve and adjust to those changes
Evaluate/identify potential business from new clients for both local market venues as well as Live Nation’s portfolio of opportunities
Seek out and develop relationships with local industries (i.e,. corporations, hotels, non-profits, etc.)
Fully integrate into CVB to capitalize on the corporate and convention business that comes to the local market
Become involved in local and national outside organizations directly related to the hospitality industry (i.e., MPI, PCMA, ISES, HSMAI)
Attend local trade shows, participate in sales blitzes, and other off-site sales efforts
Responsible for the overall financial aspects involved in promoting and selling the venue
Create and implement required reports on the productivity of sales by establishing revenue goals, enhancing the client database, increasing check averages, managing contribution margin, and exceeding goals in all categories
Oversee and coordinate service vendors to fulfill client proposals and event needs
File management of Caterease (Special Events software system)
Strategic planning and forecasting
Oversee all departmental accounting paperwork
Development, management, and fulfillment of the Special Event marketing budget
Weekly reports to the GM on corporate sales trends, bookings, sales recaps, and department productivity
Submit monthly reports to GM and VP of Sales, including, but not limited to: Special Event Revenue Report, Forecast, Revenue Pipeline, Talent Cost, Event Export Reports, Revenue Breakdown, and Lost Business
Actively train and develop the team on effective sales calls, prospecting, and presentations
Manage Sales Managers and provide strategic direction on how they can reach/exceed their individual goals, both short-term and long-term
Execute weekly department meetings to keep staff informed, assess/set goals, and create strategies for new business development
Provide a positive and creative team environment within the department(s)
Oversee daily management of the sales team
Ensure accuracy and delivery of all required reports (SEO’s, leads, event calendars, forecasting, sales revenue reports, etc) are distributed promptly for proper planning
Ensure maximum guest satisfaction and operational communication
Serve as an advisor to staff members on logistical arrangements, recommend and monitor new business opportunities, and develop professional and personal goals of the staff, maximizing productivity and stimulating growth, both internally and externally
Monitor office procedures to ensure timely returned calls, maintain filing, trace system, lost business, and proper etiquette
Handle all recruiting, hiring, disciplinary, and terminations in accordance with all Live Nation policies
Maintain open communication and handle conflict resolution with staff
Conduct evaluations of staff, outline goals and monitor progress, maintain action plans, propose/ raise recommendations
Ensure staff training is complete and satisfactory. Ensure consistent and ongoing mentoring for department employees
Monitor department office procedures
Qualification
Required
5+ years of sales experience in the hospitality industry
3+ years of team leadership experience
Working knowledge of local and regional markets, restaurant and venue operations, computers (Windows environment, spreadsheet, databases, word processing), and guest relations
Skill in Interpersonal communications, organization, financial knowledge, and team building
Ability to delegate, follow up, relate to staff, guests, and partners in a positive and effective manner
Tolerance of all cultures, music and art forms
Preferred
Bachelor's Degree Preferred
Benefits
Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
Free concert tickets, generous paid time off including paid holidays, sick time, and personal days
401(k) program with company match, stock reimbursement program
New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support
Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment
Volunteer time off, crowdfunding match
Company
Live Nation Entertainment
Live Nation Entertainment is a producer, promoter, and seller of live concert tickets for artists and fans. It is a sub-organization of Priority Records.
Founded in 1996Beverly Hills, California, USA
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$3.72BKey Investors
Public Investment Fund
2025-10-08Post Ipo Debt· $1.3B
2024-12-03Post Ipo Debt· $1B
2023-01-09Post Ipo Debt· $900M
Leadership Team
Chris Loll
Chief Operating Officer, Media & Sponsorship
Kevin Chernett
Executive Vice President Global Content Distribution & Innovation
Recent News
2026-01-24
Digital Music News
2026-01-24
2026-01-23
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