The Edge Group ยท 10 hours ago
Search Engine Optimization Manager
Houston, TX
Full-time
Onsite
Senior Level
7+ years expThe Edge Group is seeking an SEO Manager for a retail electricity provider to drive residential customer acquisition and sales growth through SEO and AI-driven optimization strategies. The role involves developing and executing a comprehensive SEO roadmap while collaborating with internal stakeholders and external agencies.
Staffing & Recruiting
Hiring Manager
Amanda Atwell
Responsibilities
Own, develop, and execute a comprehensive organic search strategy in partnership with internal stakeholders and external agency teams, ensuring alignment with overall marketing and business objectives
Provide strategic oversight and performance management of agency partners, driving accountability through clear KPIs, regular evaluations, and continuous optimization
Design and implement strategies to maximize brand and non-brand visibility, improve page rankings, and increase qualified conversions across both traditional organic search and emerging AI-driven search environments
Lead content strategy and development, partnering with agencies to deliver relevant, high-quality, optimized content that engages target audiences and enhances digital visibility across websites, blogs, and social platforms
Qualification
Required
Bachelor's degree required
7+ years of professional experience, with a minimum of 5+ years of SEO experience
Proven success driving organic search leads and sales growth in recurring service models and/or eCommerce
Experience conducting competitive research, technical audits, and content gap analyses
Strong knowledge of SEO tools (e.g., Screaming Frog, SEMrush, Ahrefs, Google Search Console)
Working knowledge of HTML, CSS, and JavaScript
Demonstrated ability to analyze data from SEO KPIs, Google Search Console, Google Analytics, and other reporting sources to drive actionable insights
Strong written and verbal communication skills
Experience partnering with creative services to develop compelling, results-driven content
Strong attention to detail; ability to thrive in ambiguity
Self-starter with the ability to lead strategy and execute hands-on programs
Experience managing budgets
Preferred
Agency-side and agency management experience strongly preferred
Google Analytics certification a plus
Company
The Edge Group
Ranked 4th largest Houston area executive search firm in 2025 by the Houston Business Journal, The Edge Group is comprised of ten professionals with more than one hundred years of combined experience in professional retained search.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase