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The Christ Hospital Health Network · 1 month ago

Marketing Specialist - Main Administration - Full Time - Days

Cincinnati, OH

Full-time

Onsite

Entry Level

1+ years exp

The Christ Hospital Health Network is seeking a Marketing Specialist to support strategic marketing planning and execution for their Orthopedics and Surgical Services lines. This role involves collaborating with various stakeholders to enhance the hospital's reputation and drive patient acquisition through effective marketing strategies and campaigns.

Health CareHospitalMedical

Responsibilities

Partner with the marketing leadership and orthopedic/surgical service line teams to develop marketing strategies that elevate awareness, drive volume, and highlight clinical innovation and patient outcomes

Conduct market assessments to identify consumer and referring physician needs and preferences

Plan and execute integrated marketing campaigns across paid, earned, and owned channels

Manage development of collateral, website updates, social and digital ads, media placements, and storytelling opportunities

Partner with agencies, creative teams, and PR to maximize impact and ROI

Support referral growth initiatives by creating targeted communication materials for referring physicians, highlighting surgical capabilities, outcomes, and innovations

Work with physician relations and clinical teams to ensure message consistency and visibility across referral networks

Provide marketing consultation to additional service lines as requested, collaborating across departments to manage smaller projects such as brochures, event materials, or intranet updates

Participate in hospital committees, marketing meetings, and media on-call rotations as required