Tuckernuck · 2 months ago
Influencer Marketing Coordinator
Tuckernuck is looking for an Influencer Marketing Coordinator to join their growing Marketing team. This role involves assisting the Brand Marketing team to enhance the Tuckernuck Influencer Program and grow their community through social trends and relationships with influencers. The candidate will support various marketing initiatives and collaborate with internal stakeholders to achieve marketing goals.
E-CommerceFashionRetail
Responsibilities
Support the Influencer Marketing team, including the Director of Brand Marketing, Brand Marketing Manager, and Brand Marketing Associate, in growing the Tuckernuck Influencer Marketing Program
Research and identify key and emerging influencers and content creators that align with overall brand and marketing goals, ensuring a diverse and authentic pool of talent
Support the Brand Marketing Associate with influencer gifting, including maintaining product inventory and managing product shipments
Collaborate with internal stakeholders (Private Label and Merchandising teams) to understand key product priorities, launches, and timelines
Assist the Influencer Marketing Associate in creating product line sheets, creative briefs, and other campaign assets
Manage influencer content and assets, ensuring timely sharing with editorial and social teams
Track and assist in daily, weekly, and monthly influencer campaign reporting, ensuring accurate performance metrics
Analyze revenue performance data and use insights to make informed decisions that support overall marketing goals
Support daily team operations, including meeting scheduling and recaps, image filing, invoice tracking, and budget organization
Potential to support influencer events
Qualification
Required
0-2 years of relative experience
A bachelor's degree in a relevant field
Experience in marketing and influencer management
Passion for social media, with an intuitive sense for relevant trends and the influencer space
Working knowledge of data/analytics, relevant social metrics, hashtag strategies and overall social media and influencer marketing platforms
Ability to build relationships and work cross-collaboratively with internal and external partners
Exceptional written and verbal communication skills
Action-oriented self-starter mindset and demonstrated ability to thrive and remain organized in a fast-paced, high-growth environment
Motivated by hitting internal and external deadlines
Energetic, kind, sincere, and positive attitude
Interest in data and analytics to drive decisions
Preferred
Existing knowledge of ShopMy and LTK affiliate platforms is a plus
Existing network of influencers and content creators is a plus
Experience negotiating and contracting with influencers and content creators is a plus
Agency experience is a plus
Benefits
Medical, dental, and vision coverage
A 401(k) with company match
Generous paid time off and holidays
Paid new parent leave
Day care coverage
A generous employee discount
Other great perks
Company
Tuckernuck
Tuckernuck is an online boutique that puts a fresh spin on classic American style.
Funding
Current Stage
Early StageTotal Funding
$3.08M2015-10-02Series A· $3.08M
2012-02-09Seed
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