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Bolthouse Farms · 3 days ago

Sr Associate Brand Manager (Fully Remote)

United States

Full-time

Remote

Mid, Senior Level

$108K/yr - $130K/yr

4+ years exp

Generous Brands is dedicated to inspiring people to thrive through the power of vibrant nutrition through its leading brands, including Bolthouse Farms. The Sr. Associate Brand Manager will manage key aspects of the Bolthouse Farms business unit, including demand forecasting, strategic marketing plans, and cross-functional collaboration.

Food Processing

Responsibilities

The Sr. Associate Brand Manager will be a key participant in the management of the Bolthouse Farms Business Unit portfolio

In this role, the Sr. ABM will manage key aspects of our Bolthouse Farms business including demand forecasting, development of growth opportunities, development and execution of strategic marketing plans, commercialization of new products, and providing direction for multiple cross-functional partners (Sales, Finance, Legal, R&D, Culinary, Procurement, Government Regulations, Supply Chain) as well as customer business ownership

Business Development - Own brand relationship with key customer accounts

Support Sales team with strategic business opportunities by providing consumer, category, and competitive insights

Drive decision making internally and externally and execute customer plans with cross-functional partners

Customer Specific Product Development – Lead the annual ideation process for key accounts

Work with product development and culinary teams to develop customer-specific new item recommendations

Attend key customer meetings to sell in new items in partnership with sales and culinary teams

Manage the commercialization and launch of new private label offerings

Communicate project status, issues, and opportunities to the broader organization, from conception to launch, including gaining all stage-gate approvals

Sales and Planning - Actively monitor sales performance and provide insights on business risks and opportunities for key customer accounts

Assist in development of annual operating plan and strategic business plan as well as monthly and quarterly business reviews across the Bolthouse Farms portfolio

Market Research – Assist in development of appropriate consumer research to identify consumer insights to drive the business

Identify and help sell-in opportunities to grow with strategic customers

Work with sales and customer development teams to develop presentations and recommendations for key accounts

Qualification

Business DevelopmentMarket ResearchFinancial AcumenProject ManagementConsumer InsightsCross-functional CollaborationPresentation SkillsAnalytical SkillsMicrosoft OfficeCreativityCommunication SkillsTeam PlayerInterpersonal SkillsNegotiation SkillsAttention to DetailFast-paced Environment

Required

Bachelor's degree required

Strong analytical skills. Ability to gather, understand and synthesize consumer, customer and category insights. Clear demonstration to external orientation

Ability to lead and work collaboratively with cross-functional teams

Excellent project management skills, ability to multi-task

High level of creativity and diverse thinking. Intellectual curiosity

Strong financial / business acumen

Professional maturity. Excellent communication and negotiating skills. Ability to influence others. Team player

Passion for customers, brand and business development

Proficient in Microsoft Office programs: Microsoft Word, Excel, Power Point and Access

A strong analytical mindset and ability to mine data for insights

Strong project management skills and attention to detail

Excellent interpersonal communication and team working skills

Previous experience leading and working on cross-functional teams

Comfortable working in a fast-paced, fast-changing environment

Strong written and verbal communication skills, including presenting to senior business leaders

Proven, reliable work history

Must have a valid drivers license

Preferred

MBA and 4+ years industry experience (preferably CPG), experience in Fresh categories a plus

Consulting background gets bonus points!

Direct experience in CPG categories is strongly preferred

Expert in Excel, PowerPoint, Nielsen, Power BI, SPINS, IRI

Benefits

Medical, Dental & Vision

Group Life and AD&D

Voluntary Life and AD&D

Group Short & Long-Term Disability

401(k)

Paid Time Off

Flexible Spending Accounts

Employee Assistance Program

+ Gym Membership Discounts

Company

Bolthouse Farms

Glassdoor3.5

Bolthouse Farms is a vertically-integrated farm company that produces and offers refrigerated beverages, especially for toddlers. It is a sub-organization of Campbell Soup Company.

Founded in 1915

Bakersfield, California, USA

1001-5000 employees