TP · 2 months ago
Integrated Account Based Marketing Manager
United States
Full-time
Remote
Senior Level
7+ years expTP is a global, digital business services company that provides advanced business services to top brands. They are seeking an Integrated Account-Based Marketing Manager to lead targeted, multichannel campaigns that drive pipeline growth and revenue for their IT Services line of business, collaborating with Sales and other Marketing teams.
CRMCustomer ServiceOutsourcingTechnical Support
No H1B
Responsibilities
ABM Strategy & Execution: Develop personalized 1:1 campaigns and scalable 1:Few programs to engage target accounts and buying committees
Collaboration: Partner with Sales, SDRs, and Client Success to align on account plans and marketing priorities, ensuring cohesive go-to-market strategies
Campaign Management: Utilize multi-channel approaches, including paid media, social selling, events, email, and tailored and custom content, to drive pipeline and revenue growth and market share
Data & Optimization: Leverage tools like Salesforce, Demandbase, LinkedIn, and Marketo to track engagement, optimize campaigns, and deliver performance reporting
Content Creation: Develop engaging, account-specific materials, including videos and personalized templates, to support campaigns
Training & Enablement: Educate field teams on ABM tactics and follow-up strategies to ensure seamless execution
Qualification
Required
7 years in B2B marketing for IT Services with 3+ years in ABM roles
Expertise in marketing tools such as Marketo, Demandbase, LinkedIn, and Salesforce
Proven ability to deliver high-ROI campaigns in a fast-paced environment
Strong project management, analytical, and communication skills
Please expect reasonable travel for this position – approximately a few times annually but based on the needs of the business
Preferred
Process Excellence
Collaboration
Communication
Emotional Intelligence
Open-Mindedness
Critical Thinking
Solution Orientation
Entrepreneurship
AI Proficiency
Data Literacy
Benefits
Paid Training
Competitive Wages
Full Benefits (Medical, Dental, Vision, 401k and more)
Paid Time Off
Employee wellness and engagement programs
Company
TP is a global digital business services company.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$2.03B2025-01-15Post Ipo Debt· $514.85M
2023-11-16Post Ipo Debt· $1.52B
2007-01-18IPO
Leadership Team
Daniel Julien
Chairman and CEO
Miranda Collard
Chief Executive Officer- Americas | ExCom | Founder & Chair of TP Women | Board Member |
Recent News
2025-12-03
2025-11-25
Company data provided by crunchbase