Resmed · 2 months ago
Senior Manager, Commercial Marketing
San Diego, CA
Full-time
Hybrid
Senior Level, Lead/Staff
$150K/yr - $224K/yr
10+ years expResmed is a global leader in healthcare, focused on redefining digital diagnostics through its newly acquired division, Virtuox. The Senior Manager – Commercial Marketing will lead the development of a new marketing identity and strategies to drive growth and awareness for sleep and cardiac diagnostics, ensuring alignment with sales and enhancing patient care through innovative marketing initiatives.
Health CareHealth DiagnosticsMedicalMedical Device
Responsibilities
Create and drive Virtuox’s commercial marketing strategy — from concept to execution — to grow diagnostic sleep and cardiac testing volumes across key provider audiences
Build sales enablement and storytelling assets that turn complex science into compelling commercial tools that win hearts and drive business
Lead field marketing and brand activations — including trade shows, webinars, and live experiences that make Virtuox impossible to ignore
Design high-impact digital lead generation campaigns that fuel the sales pipeline and position Virtuox as the go-to digital diagnostic brand in healthcare
Collaborate closely with sales leadership to ensure marketing and commercial strategies are aligned, fast-moving, and ROI-focused
Champion awareness and screening for OSA (Obstructive Sleep Apnea) through creative, multi-channel education campaigns that make an impact on patients’ lives
Reimagine Virtuox’s brand voice and visual identity — bringing creativity, clarity, and modernity to everything from our website to our outreach
Track performance, learn fast, and iterate faster. Build a culture of data-driven experimentation to drive awareness, engagement, and growth
Partner across Resmed’s ecosystem to share insights, spark collaboration, and help scale what works
Qualification
Required
10-12+ years of experience in integrated and digital marketing — ideally in healthcare, diagnostics, or health tech
A proven ability to build and lead B2B marketing strategies that generate leads, influence buyers, and build brands
A strong understanding of digital channels: content marketing, SEO/SEM, email automation, paid social, and performance analytics
The creativity to challenge convention and the discipline to deliver measurable results
Experience leading sales enablement initiatives and field activations that drive commercial success
Comfort navigating ambiguity and building structure in fast-moving environments
Excellent communication skills and a flair for storytelling — you know how to make complex ideas resonate
A passion for improving patient outcomes through innovation and action
Preferred
Have experience launching or rebranding a healthcare or technology business
Are energized by building something new — not just maintaining what exists
Bring startup hustle and enterprise polish in equal measure
Benefits
Comprehensive medical
Vision
Dental
Life
AD&D
Short-term and long-term disability insurance
Sleep care management
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Commuter benefits
401(k)
Employee Stock Purchase Plan (ESPP)
Employee Assistance Program (EAP)
Tuition assistance
Flexible time off (FTO)
11 paid holidays plus 3 floating days
14 weeks of primary caregiver or two weeks of secondary caregiver leave when welcoming new family members
Company
Resmed
ResMed provides medical devices to treat and manage sleep apnea and pulmonary diseases.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Michael "Mick" Farrell
Chief Executive Officer
Sanjay Kumar
Chief Technology Officer - ResMed SaaS
Recent News
2024-04-28
Company data provided by crunchbase