The Athletic · 2 months ago
Sales Planner (Remote)
The Athletic Media Company is a leading sports media outlet delivering in-depth coverage to sports fans. The Sales Planner will partner with Advertising Sales & Strategy teams to create compelling media offerings and support the RFP process for digital and audio advertising campaigns.
JournalismNewsSports
Responsibilities
Support development of RFP (Requests for Proposal) process utilizing the full scope of The Athletic’s ad products that strategically address the advertiser’s needs and campaign objectives for digital and audio business lines
Build and revise media plans, check avails, reserve fixed placements and update associated fixed placement calendars, and negotiate Terms & Conditions; Enter final plans into online proposal systems
Manage the digital process workflow from RFP to IO and liaise with key approval stakeholders in AdOps, Revenue Analytics, Legal, Ad Product, Research and Strategy
Adhere to process controls and ensure all approvals are accurately secured
Maintain proper documentation of all IOs, T&Cs and Campaign activities
Attend all Product trainings and develop a deep understanding of the full suite of The Athletic’s products across all platforms
Assist with campaign kick off management
Coordinate handoff of digital campaigns to AdOps to ensure pre and post sales continuity
Field customer complaints and work with the appropriate department to resolve them
Respond to servicing and information requests from team members and clients: work with various internal teams to gather information for customers and fulfill requests
Provide excellent customer service to both internal and external clients
Communicate detailed and specific account information to Sales and Operations management as needed
When other team members are out of office or low on bandwidth, Planner is responsible for coverage and resourcing assistance to support larger department needs
Planner is expected to surf the TA site regularly and frequently to ensure our Client’s ads are delivering as expected
Qualification
Required
1-2+ years media experience
BS/BA degree or related degree
Attention to detail and organized
Excellent knowledge of advertising and digital media
Proficiency in Microsoft and Google office applications; sales and data management tools such as Salesforce are also desirable
Motivated self-starter and quick learner
Collaborative, responsive and accountable
Excellent communication skills both with external clients as well as internal stakeholders
Excellent relationship-building skills and the ability to work effectively in a team environment
Strong ability to communicate end-to-end planning process and share that knowledge with the larger team
Benefits
Highly competitive, employer-contributed medical, dental, vision, basic life and disability insurance plans.
Savings accounts for medical, wellness, and childcare expenses.
401k retirement savings plan and employer match.
Paid time off including paid sick leave, 12 paid holidays, 15 days of accrued vacation to start, and up to 20 weeks of Paid Parental Leave.
Company
The Athletic
The Athletic is an online media company that specializes in online news publishing for the sports industry.
Funding
Current Stage
Late StageTotal Funding
$139.46MKey Investors
Bedrock Capital PartnersFounders FundEvolution Media
2022-01-06Acquired
2020-01-21Series D· $50M
2019-05-29Series C· $21.76M
Recent News
Sports Business Journal
2025-12-29
Sports Business Journal
2025-11-19
Sports Business Journal
2025-11-11
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