Yancey Bros. Co. · 5 months ago
Product Manager–Dynamics 365 Customer Insights & Engagement
Austell, Georgia, United States
Full-time
Onsite
Mid, Senior Level
3+ years expYancey Bros. Co. is a long-established Caterpillar equipment dealer in Georgia, dedicated to providing quality sales, parts, and service. They are seeking an experienced Product Manager to lead the strategy and execution of their Microsoft Dynamics 365 Customer Insights and Engagement platforms, focusing on unifying customer data and driving value across various teams.
Machinery
Responsibilities
Define and evolve the product strategy and roadmap for Dynamics 365 Customer Insights and Customer Engagement in alignment with business goals
Collaborate with internal stakeholders (marketing, sales, service, IT, analytics) to gather requirements and prioritize features that drive customer and business impact
Translate business needs into product requirements, use cases, user stories, acceptance criteria, and success metrics
Partner with delivery teams to guide development, testing, and deployment through Agile methodologies
Lead product lifecycle from concept to delivery, including roadmap management, release planning, and change enablement
Lead Agile ceremonies (backlog grooming, sprint planning, demos) and ensure timely delivery of value-added solutions
Develop and manage training plans
Oversee data integration, identity resolution, and profile unification across systems to ensure a complete and accurate customer view
Drive adoption of customer segments, insights, and journey mapping capabilities throughout the organization
Develop and enforce data governance standards to ensure customer data quality, consistency, and compliance
Monitor data hygiene processes and partner with data stewards to address issues such as duplicates, incorrect mappings, and incomplete profiles
Monitor platform performance and user adoption; define KPIs to measure and improve business value and ROI
Stay informed on Microsoft platform updates and trends, recommending innovative ways to enhance customer experience and internal processes
Participate in required safety program, and work in a safe manner
Additional duties as assigned by manager
Qualification
Required
3-5 years of product management or platform ownership experience, ideally within a CRM/CDP environment
Strong understanding of customer data platforms, segmentation, personalization, and data modeling
Excellent stakeholder engagement and communication skills, with ability to translate complex technical concepts for non-technical audiences
Proficient in Agile/Scrum methodologies, Jira/Azure DevOps, and working with technical delivery teams
Preferred
Bachelor's Degree from a four-year college or university or related equivalent experience preferred
Familiarity with Microsoft's Power Platform, Azure Data Services, and integration tools preferred
Microsoft certifications (e.g., Dynamics 365 Fundamentals, Customer Insights Functional Consultant) are a plus
Benefits
Aggressive compensation levels
Technician tool allowances
Full medical, vision and dental coverage
Employee wellness programs
Paid vacations
Individual Bonus Opportunities Available
401k Plan Strong Company Match
Employee Profit Sharing
Financial Wellness Coaching
Medical, Vision, Dental Insurance
Prescription Drug Coverage
Flexible Spending Accounts
Short & Long Term Disability
Group Life Insurance
Paid Holidays
Paid Sick Leave
Tuition Reimbursement
Ongoing Training
Advancement Opportunities
Company
Yancey Bros. Co.
Since 1914, the employees of Yancey Bros. Co.
1001-5000 employees
H1B Sponsorship
Yancey Bros. Co. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
Funding
Current Stage
Late StageLeadership Team
Tate Anderson
Chief Financial Officer
Jennifer Kozel, CHRO
Chief Human Resources Officer
Company data provided by crunchbase