IMG ARENA · 3 months ago
Director - Entertainment & Content Strategy
CA-Beverly Hills - 9601 Wilshire
Full-time
Onsite
Director/Executive
$128K/yr - $170K/yr
8+ years expIMG ARENA is part of William Morris Endeavor Entertainment, seeking a Director of Entertainment Strategy to shape and execute high-impact entertainment and content strategies. The role involves managing client relationships, leading strategic planning, and driving growth through partnerships and creative initiatives.
Sports
Responsibilities
Drive and execute strategic recommendations and comprehensive strategies for brands and talent, which may include content (co-promotions, integrations, and originals), talent partnerships, events, or broader entertainment platforms. This includes managing the full strategic lifecycle: from initial ideation to planning, coordination, execution and performance measurement against the scope of work
Develop and present creative briefs and strategic recommendations across scoped long-term accounts and short-term projects
Proven track record in content creation and execution, including originals, branded content, and co-productions
Serve as a strategic lead on day-to-day brand and talent needs to achieve deliverables and drive growth
Provide subject-matter expertise to multiple business units and client teams
Support new business development, including pitch ideation, presentations, and, when needed, lead new business/client pitches
Collaborate closely with WME Insights (Data & Analytics) to identify marketplace trends, audience preferences, and the competitive landscape to align with brand mandates/talent needs and maximize business growth opportunities
Leverage a strong network of industry relationships to drive client objectives and build meaningful connections. Act as a liaison between brands and external stakeholders (e.g., producers, writers, directors, studios, streamers, media executives, etc.)
Collaborate with colleagues across WME Group to share insights and gather upstream intelligence. While this role will have access to every aspect of the company’s businesses, success will rely on building trusted relationships across the organization
Lead all internal and external communications, including but not limited to reports, presentations, trackers, and recommendations to senior leadership
Qualification
Required
A bachelor's degree in a related field (e.g., marketing, public relations, finance, or psychology) is required
8+ years of entertainment marketing experience. Prior experience with brands, talent agency, network or studio is required
Established relationships across the entertainment industry
Deep knowledge of the entertainment industry, including knowledge of leading Gen Z / Millennial focused content and talent across TV and film
Proven ability to provide strategic insights across multiple projects simultaneously and drive results
Strong pitching and presentation skills, with the ability to develop and deliver compelling information and recommendations
Strong creative and strategic business development capabilities
Excellent problem-solving, negotiation, relationship management, and written communication skills
Ability to thrive in a fast-paced, evolving and demanding market while managing multiple client priorities
Enthusiastic, dependable, proactive, and entrepreneurial team player
Ability to maintain strict confidentiality at all times
Benefits
Health care
Retirement
Vacation and other paid time off
Additional offerings
Company
IMG ARENA
IMG ARENA is a sports and federations company.
501-1000 employees
H1B Sponsorship
IMG ARENA has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2020 (1)
Funding
Current Stage
Late StageTotal Funding
unknown2025-03-19Acquired
Leadership Team
Eireann Kelly
VP of Product & Digital
Recent News
Sports Business Journal
2025-11-05
Company data provided by crunchbase