RELX · 2 months ago
Senior Manager, Strategic Storytelling & Positioning
New York
Full-time
Onsite
Senior Level, Lead/Staff, Director/Executive
$65K/yr - $108K/yr
7+ years expRELX is a global leader in information and analytics, helping researchers and healthcare professionals advance science and improve health outcomes. The Senior Manager, Strategic Storytelling & Positioning will lead the development of customer-led narratives and value propositions that enhance market understanding and drive growth across various segments.
AnalyticsBusiness Information SystemsConsultingInformation ServicesInformation TechnologyInsuranceRisk Management
Responsibilities
Develop and align value propositions for institutional buyer segments, built around customer needs, solution benefits, and aligned with Segment Strategy, audience tiering, and Elsevier’s overall brand and transformation goals
Translate propositions into actionable messaging frameworks for campaigns, sales, and internal communications—ensuring consistency, clarity, and customer-first language
Create persona-based and stage-aligned messaging that supports cross-solution narratives and integrated portfolio storytelling
Collaborate with Revenue Enablement and Field teams to co-develop sales materials, pitch decks, and campaign assets grounded in customer value
Act as the strategic messaging partner for campaign development, content planning, and quality review of go-to-market materials
Drive consistency and impact by embedding unified, customer-centred narratives that improve campaign execution, sales confidence, and institutional engagement
Qualification
Required
Extensive experience (7–10+ years) in B2B marketing, strategic communications, brand management, or customer insights
Proven ability to develop messaging and value propositions for enterprise buyers and complex product or service portfolios
Background in translating technical information or portfolios into clear, benefit-oriented narratives
Experience collaborating with sales and marketing teams on go-to-market planning and enablement
Strategic approach to crafting clear and compelling messaging from complex information
Proficient writing and editing skills, including the development of messaging frameworks and concise communications
Effective cross-functional collaborator, skilled at leading through influence
Ability to balance audience insights, brand strategy, and commercial objectives
Preferred
Experience in research, education, SaaS or data-driven industries
Familiarity with academic institutions, research funders, or public sector buyer needs
Benefits
Generous holiday allowance with the option to buy additional days
Health screening, eye care vouchers and private medical benefits
Wellbeing programs
Life assurance
Access to a competitive contributory pension scheme
Save As You Earn share option scheme
Travel Season ticket loan
Electric Vehicle Scheme
Optional Dental Insurance
Maternity, paternity and shared parental leave
Employee Assistance Programme
Access to emergency care for both the elderly and children
RECARES days, giving you time to support the charities and causes that matter to you
Access to employee resource groups with dedicated time to volunteer
Access to extensive learning and development resources
Access to employee discounts scheme via Perks at Work
Company
RELX
RELX is a provider of information-based analytics for professional and business customs.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1994-10-14IPO
Leadership Team
Asim Fareeduddin
Head of Internal Audit & Assurance
Aurobindo Sundaram
CISO (Head of Information Assurance & Data Protection)
Recent News
2025-12-16
MarketScreener
2025-12-05
2025-12-05
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