Director of Marketing jobs in United States
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Retail Options · 3 days ago

Director of Marketing

positionDallas, TX
timeFull-time
remoteOnsite
seniorityLead/Staff, Director/Executive
date5+ years exp

Retail Options is seeking an experienced and results-driven Bilingual Marketing Manager to lead their retail marketing strategy. The Marketing Manager will oversee campaigns, promotions, customer engagement initiatives, and brand development efforts to drive foot traffic, boost sales, and strengthen customer loyalty.

Crowdfunding
Hiring Manager
Gary Thompson
linkedin

Responsibilities

Develop and implement annual marketing plans aligned with business objectives
Identify growth opportunities across physical stores and online retail channels
Oversee branding consistency across all touchpoints
Plan, launch, and optimize marketing campaigns (digital, print, in-store, social media, email)
Coordinate seasonal and promotional campaigns to maximize customer engagement and sales
Track ROI of campaigns and optimize performance
Develop strategies to enhance customer experience and retention
Manage loyalty programs, customer feedback, and CRM systems
Leverage data insights to personalize campaigns
Partner with Sales, Merchandising, and Operations teams to align marketing initiatives with retail objectives
Work closely with vendors, agencies, and media partners
Conduct market research to identify consumer trends and competitor activities
Monitor key marketing metrics and prepare performance reports for leadership

Qualification

Digital marketingRetail marketingData-driven decision makingMarket researchProject managementBilingualLeadershipCommunication skillsInterpersonal skills

Required

Bachelor's degree in Marketing, Business, or related field
5+ years of marketing experience, with at least 2 years in retail or consumer-facing industries
Strong knowledge of digital marketing, social media, SEO/SEM, and retail promotions
Excellent leadership, project management, and organizational skills
Analytical mindset with experience in data-driven decision making
Strong communication and interpersonal skills to influence across teams

Preferred

MBA

Benefits

Competitive salary and performance-based incentives.
Opportunities for professional growth within the retail sector.
Collaborative and dynamic work environment.

Company

Retail Options

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Retail Options is in the business of finding and funding new entrepreneurial ideas.
dateFounded in 2011
location
New York, New York, USA
people-size2-10 employees
web-link
http://www.retailoptions.com

Funding

Current Stage
Early Stage

Leadership Team

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Gary Thompson
President/CEO
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Company data provided by crunchbase