Orion Group · 3 months ago
Channel Metadata Analyst
Orion Group is seeking a Channel Metadata Analyst who plays a key role within our pharmaceutical client’s Digital Lab, supporting the day-to-day management, oversight, and optimization of marketing metadata and digital operational programs. This position ensures the smooth execution of digital marketing processes across multiple brands, contributing to data accuracy, operational excellence, and process efficiency.
Responsibilities
Lead daily metadata operations across digital campaigns, ensuring accuracy, compliance, and timely delivery
Manage dashboards and operational reporting through Smartsheet, Workfront, and Power BI
Collaborate cross-functionally with brand teams, agencies, and vendors to maintain metadata integrity and streamline workflows
Utilize Salesforce (CPMT) for metadata tagging and data governance activities
Execute data querying, analysis, and process automation leveraging SQL (preferably Snowflake)
Develop and maintain operational documentation (playbooks, SOPs, RACI matrices, etc.)
Train and onboard internal stakeholders and agency partners on workflow processes and best practices
Gather requirements for new features or system enhancements and assist in UAT/testing
Identify opportunities for standardization, automation, and continuous improvement within digital operations
Investigate and resolve operational or metadata-related issues, collaborating with internal IT and analytics partners
Oversee key aspects of Email Rental and Preference Center workflows, ensuring alignment with compliance and user-experience standards
Stay informed on digital marketing trends and operational best practices to drive innovation within the Digital Lab
Qualification
Required
Bachelor's degree in Business, Marketing, Information Systems, or a related field (or equivalent experience)
2–5 years of experience in digital marketing operations, data management, or marketing technology
Hands-on experience with Smartsheet, Workfront, Power BI, and Salesforce
Strong organizational skills with the ability to manage multiple priorities and meet deadlines in a fast-paced environment
Proven track record of cross-functional collaboration and driving operational excellence
Excellent written and verbal communication skills; able to translate technical details into business context
Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
Detail-oriented, analytical, and proactive problem solver with a continuous improvement mindset
Preferred
Proficiency in SQL (Snowflake) with exposure to Marketo or other marketing automation tools
Company
Orion Group
Orion Group has developed themselves into one of the world's leading personnel service providers.
Funding
Current Stage
Growth StageRecent News
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