TA Instruments · 2 months ago
Creative Strategist & Designer
01757
Full-time
Hybrid
Mid, Senior Level
$51K/yr - $85K/yr
5+ years expTA Instruments is a leader in analytical instruments and software, and they are seeking a Creative Designer/Strategist to assist their creative team in developing innovative ideas for campaigns and products. This role involves conducting market research, collaborating with team members, and analyzing results to ensure that design strategies align with business objectives.
ElectronicsManufacturing
Responsibilities
Create innovative designs and concepts for campaigns, products, or initiatives, ensuring alignment with business goals through market research and data analysis-understand what is working and what is not
Help define visual direction for campaigns and product launches
Work closely with the creative team to ensure that the creative output aligns with the overall strategy and meets audience needs
Partner with the Creative Director to maintain brand standards and develop clear creative vision
Evaluate the effectiveness of campaigns, making data-driven decisions to optimize future design concepts and strategies
Keep up-to-date with industry trends, consumer behaviors, and competitor strategies to inform creative direction
Evaluate market research and work closely with other team members to ensure that design concepts and strategies are aligned with business objectives
Qualification
Required
Bachelor's degree in Graphic Design, Arts/Communications
5-7 years of experience in creative design/strategy, branding, or strategic design roles
Design Software Proficient: Skilled in using industry-standard tools like Adobe Illustrator, Photoshop, and InDesign
Proven track record of developing successful campaigns for large brands
Strong analytical skills with a good grasp of design principles, typography, color theory, and layout
Excellent written and verbal communication skills with ability to present complex ideas simply
Proficiency in strategic planning tools, research platforms, and analytics software
Deep understanding of digital marketing ecosystems and emerging media landscapes
Company
TA Instruments
TA Instruments reputation for high technology products and quality manufacturing.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
unknown1996-03-30Acquired
Recent News
2025-07-07
2025-07-04
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