The University of New Mexico · 2 months ago
Social Media Manager, Partners and Programs
Albuquerque, NM
Full-time
Hybrid
Senior Level
$4,236.27/mo - $5,950.33/mo
7+ years expThe University of New Mexico is seeking a Social Media Manager for Project ECHO to join their Communications & Marketing Team. The successful candidate will be responsible for managing social media content, collaborating with various teams, and enhancing program recruitment through strategic communication efforts.
EducationTrainingUniversities
Responsibilities
Creating, writing, editing, and managing all social media content related to programs and partners
Working with Project ECHO programs teams to post provided content or develop content for posts requested through an internal Social Media Intake Form
Staying abreast of social media best-practices, cross-channel updates, AI developments, and Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) content evaluation
Managing the newsletter and other digital tools for the Communications & Marketing Team and programs. Providing Communications Liaison guidance on optimizing program newsletters and digital practices
Collaborating with the Partner Development Team to enhance training materials such as slides, presentations, and one-pagers, that are focused on using social media for program recruitment and to develop program stories
Becoming an expert in partner and program audiences by building relationships with the Partner Development Team and programs teams; meeting regularly to discuss partner and program updates and milestones
Design and executive paid campaigns aimed at increasing program recruitment. Create target audiences, copy, and creative. Allocate ad spend budget across social media channels. Report expenses, outcomes, and learnings
Gathering photos and videos from programs and partners to build the Communications & Marketing Team’s content library
Ensuring brand compliance in programs’ digital communications and providing guidance through training materials
Developing and delivering workshops and trainings focused on supporting programs and partners with social media-based program recruitment
Using Sprout Social, Meta Business Suite, and LinkedIn Analytics to track post engagement and page performance and optimize content strategy based on these analytics
Sourcing partner and program stories by interviewing programs and partners, pulling quotes from interviews, capturing multimedia content (photos, videos, and audio recordings) and brainstorming content approaches
Co-managing social media pages and engaging with the community. Responding to comments and direct messages, reacting and commenting on tagged posts and partner posts, and developing engagement with targeted organizations in the global health, education, and capacity building landscape
Qualification
Required
High school diploma or GED; at least 7 years of experience directly related to the duties and responsibilities specified
Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience on a year for year basis
Experience and a track record of success operating at a high-level in a fast-paced environment
Experience in managing a variety of projects simultaneously while continuing to deliver on key priorities
Strong interpersonal skills and extraordinary competency in verbal and written communication
Flexibility and excellent prioritization skills; one who performs well with minimal supervision with the ability to thrive and problem solve in a fast-paced working environment with competing deadlines
A successful candidate will be a relationship and community builder who is passionate about the organization's mission and values
Preferred
Experience sourcing program stories, creating social media content (graphics, photos, blogs, or short-form videos), and collaborating with diverse partners for mission-driven organizations
Experience addressing the social determinants of health and/or public health disparities through communications and/or direct service
Experience contributing to complex, long-term communications projects with multiple stakeholders
Experience creating trainings and presentations for multiple audiences and conducting learning sessions
Experience serving diverse communities and developing communications content that centers community voices and whole-person narratives
Benefits
Medical, dental, vision, and life insurance
Educational benefits through the tuition remission and dependent education programs
Company
The University of New Mexico
Founded in 1889, The University of New Mexico now occupies 600 acres along old Route 66 in the heart of Albuquerque, a city of more than 700,000 people.
10001+ employees
H1B Sponsorship
The University of New Mexico has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (81)
2024 (81)
2023 (68)
2022 (34)
2021 (26)
2020 (35)
Funding
Current Stage
Late StageTotal Funding
$1.94MKey Investors
National Science Foundation
2017-08-16Grant· $0.44M
2013-11-27Grant· $1.5M
Leadership Team
Assata Zerai
Vice President for Equity and Inclusion and Chief Diversity Officer
Alex Rankin, MD, MBA
Associate Chief Medical Officer
Recent News
2026-01-23
Sports Business Journal
2025-12-28
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