Quince · 2 weeks ago
Performance Creative Strategy Director
Quince is a tech company disrupting the retail industry by leveraging AI, analytics, and automation to provide high-quality essentials at low prices. They are seeking a Performance Creative Strategy Director to lead the development of impactful ad concepts that drive growth while maintaining the brand's elevated aesthetic. The role involves collaborating with cross-functional teams, executing creative strategies for paid social platforms, and fostering a culture of creativity within the team.
Retail
Responsibilities
Collaborate with cross-functional partners (GMs, Merch, Inventory, Sourcing) as the main marketing point of contact for assigned product categories
Develop and execute creative strategies that drive performance across paid social platforms — primarily optimizing for acquisition and revenue growth
Review and refine creative concepts to ensure alignment with brand identity, tone, and design standards
Analyze performance data and audience insights to inform creative testing, iteration, and optimization
Conduct market and competitor research to identify emerging opportunities and strengthen creative direction
Stay on top of design and social media trends to bring fresh, innovative ideas to campaigns
Collaborate with the Influencer team to craft and refine briefs for UGC and testimonial video content
Monitor owned category performance to ensure marketing efficiency and revenue targets are met
Foster a culture of creativity, innovation, and collaboration within the paid social creative team
Qualification
Required
Bachelor's degree in Marketing, Communications, or a related field
8+ years of relevant experience in creative strategy, marketing, ideally within direct-to-consumer e-commerce
Proven experience developing and executing creative strategies that drive measurable performance and growth
Strong understanding of performance marketing and how creative impacts conversion and efficiency metrics
Highly analytical and data-driven, with the ability to interpret large data sets, identify key business drivers, and translate insights into actionable creative strategies
Excellent communication, collaboration, and presentation skills, with the ability to influence cross-functional partners and leadership
Preferred
Bachelor's degree or coursework in Business, Economics, or Finance in addition to marketing disciplines
Experience working with elevated or luxury brands in a high-growth, DTC environment
A portfolio demonstrating strong creative instincts and performance-focused design work, including digital and paid media campaigns
Familiarity with video editing, motion graphics, and design tools (e.g., Adobe Creative Suite, Figma, or equivalent)
Comfortable working in a fast-paced, test-and-learn environment where creative excellence and performance go hand in hand
Company
Quince
Quince is an affordable luxury brand that sells high-quality fashion and home goods at radically low prices— direct from the factory floor.
Funding
Current Stage
Growth StageRecent News
Business Insider
2024-03-16
2024-02-22
Silicon Valley Journals
2023-12-04
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