Hadley Designs ยท 1 month ago
Affiliate Growth Manager
United States
Full-time
Remote
Entry, Mid Level
2+ years expHadley Designs is a family-founded, female-led brand redefining early education through creativity and purpose. They are seeking an Influencer & Affiliate Program Manager to scale their creator affiliate ecosystem by building relationships with TikTok creators, driving content creation, and ensuring high performance within their affiliate program.
E-CommercePrintingRetail
Responsibilities
Drive qualified creator posts at scale. At least 50 percent of new qualified creators who receive samples should post and stay active
Develop three or more weekly hook and script combos that make posting fast, simple, and high converting for our creators
Accelerate creator activation so new creators post within ten days of sample approval and join our WhatsApp and email communities
Maintain daily creator communication through email and WhatsApp that drives momentum, motivation, and GMV
Oversee the our sourcing team members to keep a strong pipeline of high quality creators
Approve qualified creators, reject poor fits, and run consistent quality checks
Maintain and refine the Ideal Creator Profile using performance data
Adjust sourcing targets as trends shift and control sample allocation so only aligned creators receive product
Build real relationships with rising creators and keep them supported
Re-activate inactive creators with new hooks or incentives
Host weekly video audits and guide high potential creators toward VIP tracks
Support Lives and pull new viral creators into the community fast
Write and schedule daily creator emails, keeping at least two weeks planned ahead
Track engagement, refine messaging, and repurpose strong hooks and insights into short, actionable content
Lead daily group conversations with insights, wins, and reminders
Keep energy high and posting consistent
Highlight viral examples and support rising creators in real time
Study top performing videos each week and convert insights into simple, high converting hooks and scripts
Update creative briefs, test variations, and deliver three or more fresh hook and script combos weekly
Qualification
Required
Two to three years or more of experience in influencer or affiliate marketing (ecommerce preferred)
Proven success managing large creator networks and driving performance metrics
Strong writing and communication skills and a talent for crafting hooks that sell
Analytical mindset with the ability to use data to guide decisions
Excellent organization and follow-through on multiple moving parts
Growth-focused, collaborative, and proactive work ethic
Preferred
Familiarity with AI tools for content creation and optimization is a plus
Benefits
Remote-first work environment
Flexible hours with core availability
Paid time off and holidays
Access to learning resources and professional development
Free access to Hadley Designs products
Regular interaction with leadership, including the CEO and CMO
Stability from a decade as a family-founded, mission-driven brand
Company
Hadley Designs
Hadley Designs is an online store that sells wedding invitations cards, banners, bathroom signs, living room signs, menus, and accessories.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase