Gold's Gym · 3 months ago
Franchise Business Consultant - LATAM
Gold's Gym is a global fitness franchise, and they are seeking a Franchise Business Consultant to support Master Franchise and Direct Franchise partners across Latin America. This role involves providing operational guidance, financial coaching, and training to enhance performance while ensuring alignment with the company's global standards.
FitnessHealth Care
Responsibilities
Serve as the primary operational liaison for Master Franchise and Direct Franchise owners, offering consultative support on day-to-day operations, financial performance, leadership development, and member experience
Build strong, collaborative relationships across culturally and linguistically diverse markets, ensuring business strategies align with Gold’s Gym standards while adapting to local market needs
Conduct regular check-ins and annual in-person site visits with each franchise location in the assigned LATAM territory
Provide guidance and resources to drive operational excellence and regional growth
Leverage KPI benchmarks, and digital platforms to monitor and support franchise performance
Develop and deliver in-person and virtual training sessions in Portuguese (and Spanish where applicable) for franchisees and their teams, focusing on operational efficiency, member experience, and profitability
Facilitate webinars, learning sessions, and peer collaboration forums to promote continuous learning and knowledge sharing in the LATAM market
Lead onboarding programs for new franchisees and gym leaders, providing a strong foundation in Gold’s Gym systems, standards, and growth strategies
Champion the rollout of corporate initiatives, tools, and new programs, ensuring cultural adaptation and consistent adoption across locations
Perform standardized gym evaluations, operational audits, and brand assessments
Ensure all LATAM locations remain compliant with system standards, brand guidelines, and operational policies
Review and interpret financial reports (P&Ls, balance sheets, KPIs) to identify trends and coach franchisees on strategies for profitability and operational improvement
Assist with strategic planning, forecasting, and staff planning tailored to the LATAM region
Conduct annual market reviews and monitor competitive activity in each territory
Share benchmarking data, performance insights, and market intelligence with both franchisees and internal teams
Collaborate cross-functionally with marketing, technology, and development teams to align LATAM field strategies with broader corporate objectives
Qualification
Required
Fluency in Portuguese, English and proficiency in Spanish
Experience in providing operational guidance and financial coaching
Ability to build strong, collaborative relationships across culturally and linguistically diverse markets
Experience in conducting market visits and virtual consultations
Experience in developing and delivering training sessions
Ability to perform standardized gym evaluations and operational audits
Experience in reviewing and interpreting financial reports (P&Ls, balance sheets, KPIs)
Ability to assist with strategic planning and forecasting
Experience in conducting market reviews and monitoring competitive activity
Ability to collaborate cross-functionally with various teams
Company
Gold's Gym
Gold’s Gym International, is the most recognized fitness chain, as well as the leading franchisor of gyms, in the world.
Funding
Current Stage
Late StageTotal Funding
unknown2022-02-14Acquired
Leadership Team
Recent News
2025-12-29
2025-11-19
Business Live
2025-11-19
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