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Digital Turbine · 15 hours ago

VP, Carrier BD - North America

Austin, TX

Full-time

Hybrid

Director/Executive

8+ years exp

Digital Turbine is a leading company in mobile advertising, focusing on creating meaningful experiences for users, app publishers, and advertisers. The VP, Carrier BD - North America will be responsible for building customer relationships and growing partnerships with top US partners to enhance value and customer experience while meeting their KPIs.

AdvertisingContentDigital MediaMobileMobile Advertising

Responsibilities

Work as the lead account executive and right hand to the GM, App Media with goals to secure new Carrier and OEM accounts in North America

Help manage executive escalations and work with internal team to determine root cause and drive preventive actions

Familiar with regional regulatory and legal changes and be able to articulate the impact of our business to the customer

Help narrate our strategic positioning with new initiatives

Help track business cases we provide to the customer by tracking closely with actuals; escalate discrepancies

Lead all Quarterly Business Reviews (QBRs) with assigned customers

Understand the key drivers for each customer and present and pitch with those in mind

Develop a solid understanding of our products so you can answer any objections

Develop a solid understanding of macro trends affecting the demand side of the business

Become familiar with all of our products and how they are being used by other customers. When upselling, it’s important to share these findings and offer solutions in order to offer meaningful revenue opportunities for our customers

Attend Exec Steerco to provide updates on assigned accounts

Expectation to learn KPIs and monitor accounts proactively - an example is if Install Rates drop by 5% - call it out and request someone to investigate

Responsible for creating the business development and sales strategy for assigned customers

Participate in Annual Planning to ensure our AOP initiatives support and map to their revenue targets

Help explain why long-term strategic initiatives are important and why certain products may be needed now in order to be ready for future trends

Responsible for customer relationship, revenue growth, and expansion of product usage

Ability to respond to frequent demands of multiple customers - both internal and external

Qualification

Online media experienceSales experienceAnalytical skillsMobile advertising knowledgeAd operations understandingPartner development experienceFlexibility in work hoursInterpersonal skillsProblem-solving skillsNegotiation skillsTeamworkCommunication skills