Bunzl Distribution NA · 1 week ago
Digital Marketing Specialist
Cerritos, CA
Full-time
Onsite
Senior Level
$75K/yr - $90K/yr
5+ years expBunzl Distribution NA is a global leader in various industries including Safety and Hygiene, and they are seeking a Digital Marketing Specialist to develop and implement comprehensive digital marketing strategies. The role involves conducting market research, managing digital campaigns, and analyzing marketing performance to drive ROI.
LogisticsSupply Chain ManagementTransportation
Responsibilities
Conduct market research to understand target audiences, identify industry trends, and analyze competitor activities
Create and execute integrated campaigns across various digital channels including websites, Amazon.com, social media, and paid advertising
Manage integrations between CRM, email platforms, analytics tools, and other marketing systems and utilize API integration to streamline data flow between marketing platforms
Analyze email campaign performance and implement improvements to increase engagement and conversion rates
Optimize content for search engines (SEO), while ensuring alignment with brand guidelines
Implement, utilize, and maintain a future PIM system to ensure accurate and consistent product information across all digital channels; establish data governance standards for product information
Manage social media profiles and implement strategies to increase brand awareness and engagement
Manage PPC advertising campaigns on platforms like Google Ads and social media
Analyze, measure, and report on digital marketing performance using Google Analytics and other tools
Create reports and presentations to communicate campaign results to stakeholders
Maintain company website
Collaborate with designers and developers to enhance brand awareness, online reputation, and collateral marketing materials
Coordinate trade show participation
Qualification
Required
High School diploma or equivalent required
Minimum 5 years of experience in digital marketing with proven skills in content marketing, SEO, email marketing, and analytics
Experience in B2B industrial marketing a plus
Experience with CRM systems (Microsoft Dynamics a significant plus)
Proficiency with content management tools like WordPress, Big Commerce or Shopify Plus
Working knowledge of graphic design principles
Experience with AI and developing prompts to enhance work output and efficiency
Strong analytical skills with high proficiency in Excel for data analysis and strategy alignment
Innovative thinking with attention to detail and trend identification
Excellent interpersonal, verbal, and written communication skills
Strong organizational skills with the ability to manage multiple projects simultaneously
Experience with integration platforms like Zapier, Make (formerly Integromat), or similar tools
Preferred
Bachelor's degree in business, marketing, or related field
Google Analytics certification
Google Ads certification
HubSpot's Inbound Certification
Experience with PIM systems
Experience with marketing analytics tools like SEMRush
Benefits
Competitive salaries
Comfortable work environment
Full range of benefits including a 401k with a company match
Company
Bunzl Distribution NA
Bunzl Distribution USA, Inc.
5001-10000 employees
H1B Sponsorship
Bunzl Distribution NA has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (10)
2024 (6)
2023 (5)
2022 (5)
2021 (3)
Funding
Current Stage
Late StageLeadership Team
Jim McCool
Chief Executive Officer
Recent News
Company data provided by crunchbase