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Total Beverage Solution · 2 days ago

Senior Beer Brand Manager

United States

Full-time

Hybrid

Senior Level

Total Beverage Solution (TBS) is a company that sells and markets iconic beer, wine, and spirits brands from around the world. The Senior Beer Brand Manager will lead brand strategy, programming execution, and brand economics for top beer brands in the TBS portfolio, focusing on both creative and quantitative aspects of brand management.

BrewingFood and Beverage

Growth Opportunities

H1B Sponsor Likely

Responsibilities

Leads marketing strategy and program origination for key portfolio brands

Leads development and launch of new packages and styles

Creates trade and consumer marketing initiatives on an ongoing basis

Develops and manage brand budgets; valuates brand ROI of sales and marketing investments

Manages 3rd party agencies as needed (creative, PR, digital, etc.)

Partners with non-TBS brands for collaborative opportunities to drive consumer awareness

Sets top sales priorities alongside SVP of Sales

Educates and trains sales team on key brand initiatives

Monitors and supports field sales efforts against these initiatives

Identifies data-driven areas for sales to improve performance against the brands (pricing, assortment, account targeting, geographical, etc.)

Participates in efforts and penetrate and grow key accounts

Works closely with brewery partners on all the above

Maintains command of overall brand performance, including sales trends, pricing and profitability, competitive activity, and marketing programs

Qualification

Brand strategyMarketing effectivenessP&L managementData analysisStakeholder communicationCommitment to learningTeam playerSelf-starterResults orientedIntegrity

Required

Working knowledge of developing and executing marketing plans and programs across multiple platforms

Ability to analytically / statistically evaluate traditional and interactive media, marketing effectiveness, overall sales, and competitive trends

Ability to create program goals, messaging, communication, and overall event plans

Ability to communicate complex concepts in clear concise language; to demonstrate active listening while engaging others; and to establish, implement, and clearly communicate strategies that align with business needs and objectives to gain buy-in from stakeholder

Ability to present to key stakeholders in a relevant and compelling manner

Ability to develop and maintain positive business relationships (e.g., senior management, stakeholders, other departments, etc.) and foster an environment of mutual respect, understanding, trust, and support

Ability to anticipate and respond to the needs of stakeholders (e.g., internal and external customers, etc.) in a timely manner

Ability to adapt and adjust planned work through analyzing work demands, competing priorities, and tight deadlines; and to understand the most effective and efficient means to accomplish tasks within the parameters of the organizational structure, processes, systems, and policies

Works closely with brewery partners on all the above, including annual business planning

Ability to assess situations, provide counsel, and identify solutions that resolve challenges/issues, while considering the best interests of all parties

Elite Communicator: Positive presence, self-aware, high emotional intelligence, succinct and clear when appropriate, comfortable with giving and receiving feedback

Self-starter: Takes the initiative

Results oriented: Doesn't make excuses

Committed to learning and development: Seeks to learn, grow and develop continuously

Integrity: Makes every effort to deliver on commitments, is truthful and honest, and treats others with respect

Team player: Helps sell TBS products outside of designated responsibility and is concerned with more than just dedicated area

Benefits

Health, Dental, Vision Insurance

401K Employer Matching

Paid Parental Leave

Tuition Reimbursement Program + Other Professional Development Opportunities

10 Company Holidays + Paid Time Off Including: vacation, sick, personal, volunteer, & birthday

Monthly Wellness Reimbursement or ClassPass subscription

5 year longevity benefit of sabbatical or trip to supplier destination

Company

Total Beverage Solution

Total Beverage Solution supplies and imports beer, wine and spirits.

Founded in 2002

Mount Pleasant, South Carolina, USA

51-200 employees

https://www.totalbeveragesolution.com/

H1B Sponsorship

Total Beverage Solution has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2021 (1)