Real Chemistry · 2 months ago
starpower - Director, HCP and Patient Influencer Marketing
United States
Full-time
Remote
Director/Executive
6+ years expReal Chemistry is a global agency focused on transforming healthcare through scientific expertise and AI-driven insights. The role involves supporting HCP and Patient Influencer marketing strategy and campaign execution, educating clients on influencer marketing best practices, and managing day-to-day influencer campaigns.
Health Care
Responsibilities
Educate clients and internal teams about the value of working with online Influencers in the HCP, Patient and Lifestyle space
Understand and communicate Influencer best practices for building relationships, campaigns, including pitching, payment, measurement, and FTC guidelines
Understand the nuances and best practices of working in the pharmaceutical landscape especially with HCP and patient influencers
Manage day-to-day Influencer campaigns with the team, being our client lead and working with the team to ensure deadlines are hit, work back plans are curated, and collaborating cross functionality with other specialty teams (ie paid, social, creative, etc.)
Think creatively beyond sponsored content, leveraging earned, owner and shared media in addition to paid
Oversee execution of multi-pronged influencer campaigns, including Influencer identification, negotiation, contracting, legal and regulatory approvals/compliance, campaign execution and reporting/measurement
Maintain consistent knowledge of client and landscape, generating original ideas to amplify their efforts through Influencer marketing
Understand key competitors and their business strategies
Understand and provide thought leadership on Influencer, healthcare and cultural trends and issues
Identify and pitch new opportunities based on industry landscape to help drive organic client growth
Provide senior level counsel to clients and manage and mentor junior team members, ensuring quantity of work and timely client deliverables
Provide top tier client servicing, educating clients as needed through the influencer campaign process in healthcare
Lead client communications and support in selling in ideas from meeting prep to follow up to Q&A and revisions
Attend regularly scheduled and sporadic client conference calls
Attend in-person meetings with clients and agency partners
Participate in planning sessions from ideation to tissue session to final presentation
Participate in business pitches, presentations to clients and prospective clients
Assist in the overall growth of the agency, including new business & networking
Qualification
Required
6-8+ years of experience in a role with experience driving Influencer marketing
Deep understanding of the pharmaceutical influencer landscape, specifically experience managing HCP and Patient campaigns
Understands FMV and Regulatory requirements for working with influencers in healthcare
You are proactive & hungry, bringing fresh ideas and improvement processes to the table without being asked
A strategic mindset and deep knowledge in the Influencer marketing space
Superior relationship building skills, proven ability to connect with clients and develop meaningful partnerships by inspiring confidence and trust
Experience managing a team and supporting in learning and development and mentorship to ensure growth within the team and executional excellence
Demonstrated proficiency in social media, both personally and professionally
Strong and comfortable presenting to clients/public speaking
Proven ability to develop meaningful influencer relationships that results in authentic and persuasive storytelling
The ability to effectively collaborate with multidisciplinary teams a must
Strong project management skills with impeccable attention to detail
Experience with paid social media in support of influencer campaigns
Experience with Influencer and Social Media tools including but not limited to Julius/HYPR, Traackr, CreatorIQ, Influencer Intelligence, Brandwatch
Benefits
Comprehensive benefit program and perks
Free snacks to keep you running all day long
Generous holiday and paid time off
Options for private medical, dental, and vision plans
Support in saving for the future
Mental wellness coaching and support
Access to more than 13,000 online classes with LinkedIn Learning
Company
Real Chemistry
Real Chemistry is a health innovation company dedicated to making the world a healthier place for everyone
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Andy Johnson
Chief Information Officer
J
Jeff Byrne
Group Director of Research and Development
Recent News
2025-10-31
2025-10-27
globallegalchronicle.com
2025-10-26
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