Athennian · 2 months ago
ABM Growth Marketer
Athennian is a company that increases trust in business by helping legal, finance, and tax teams be transaction and audit-ready. The ABM Growth Marketer will own the execution engine for demand creation, designing and delivering coordinated commercial motions, and building AI-assisted ABM campaigns to engage high-value accounts.
Cloud InfrastructureCloud ManagementInformation TechnologyLegalSoftware
Responsibilities
Design and execute account-based campaigns targeting the Top 300 named accounts
Build multi-channel sequences (email, LinkedIn, intent signals) using platforms like Instantly.ai, Unifygtm, Apollo, or Clay
Deploy AI agents to simulate personalized SDR outreach at scale
Track engaged accounts, MQL→SQL conversion rates, and pipeline contribution by campaign
Partner with RevOps to refine targeting rules, firmographic filters, and campaign performance analytics
High familiarity and comfort with automation stack: CRM hygiene, lead scoring, lifecycle stage progression, data enrichment workflows
Run integrate campaigns using tools like HubSpot, Instantly.ai, Nooks, Clay and intent data providers
Build dashboards and reporting for account engagement, reply rates, and SQL creation
Conduct strategic outbound calling campaigns via Nooks or similar dialer platforms
Qualify inbound leads and event-sourced opportunities when AE capacity is constrained
Test messaging, conduct account research, and provide feedback loops to AEs on account fit and meeting quality
Qualification
Required
2–4 years in growth marketing, SDR, or RevOps roles (ideally a mix)
Hands-on experience with marketing automation platforms (HubSpot) and outbound tools (Instantly, Lemlist, Outreach, Salesloft)
Proficiency with Clay for data enrichment, lead research, and account intelligence workflows
Proven ability to build and optimize email sequences, A/B test messaging, and improve conversion rates
Not afraid of the phone: you've done real outbound calling and know how to qualify enterprise buyers
Comfortable working with CRM data, filters, and basic reporting to analyze performance
Obsessed with metrics: you live in dashboards and can articulate what's working and what's not
Preferred
Experience in enterprise B2B SaaS selling to finance, legal, or compliance buyers
Familiarity with AI-driven personalization tools or intent data platforms (6sense, Demandbase, Koala)
Background in a high-growth startup where you wore multiple hats
Understanding of ABM frameworks and account tiering strategies
Benefits
Every employee starts with a minimum of three weeks of vacation
Five sick days
Six personal or flex days
Company-wide winter holiday shutdown
Comprehensive health, dental, and vision coverage
Long-term disability
Accidental death & dismemberment
Employee Assistance Program
Health Spending Account
Flexible parental leave benefits
Work-from-home allowance
Company
Athennian
Athennian is a software firm that provides a modern legal entity and corporate secretary management cloud platform for legal teams.
Funding
Current Stage
Growth StageTotal Funding
$47.27MKey Investors
Centana Growth PartnersArthur VenturesJames Lochrie
2022-03-30Series B· $33.64M
2021-03-04Series A· $5.52M
2020-09-08Series A· $6.04M
Recent News
2025-10-09
Centana Growth Partners
2025-02-08
Company data provided by crunchbase