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Sporting Kansas City · 2 days ago

Manager, Club Promotions Marketing

Kansas City, MO

Full-time

Hybrid

Mid Level

3+ years exp

Sporting Kansas City is seeking a Manager for their Club Promotions Marketing department. This role is essential in managing marketing campaigns and digital content to drive revenue for departments like Ticketing and Retail, while collaborating with the Marketing team to promote products and events.

Sports

Responsibilities

Consult with stakeholders from revenue-impacting departments from across the club to create and execute marketing campaigns for ticket sales, merchandise, events, etc

Collaborate with creative teams for any promotional assets needed for campaign execution

Work alongside the club’s digital channel owners to develop digital marketing strategy and calendar

Build and publish all social media, web and paid advertising content for promotional campaigns

Utilize analytics to measure performance and refine strategies for engagement and conversion

Clear understanding of the customer lifecycle journey and ability to work with consultant group to build and publish journeys for email communications

Ensure all promotional campaigns align with and support the Club’s overall marketing goals, brand voice, and guidelines

Live social coverage of public events and/or first team-related events when applicable

Perform any supporting duties as assigned for first team home matchdays, or remote duties for away matchdays

Qualification

Digital MarketingContent CreationProject ManagementMarketing TechnologiesCRM MarketingCommunication SkillsCollaborationWork Ethic

Required

Bachelor's degree in Marketing, Communications, or related field

3-5 years of related experience, preferably within the sports, entertainment, agency or media industry

Strong knowledge of digital marketing, social media platforms, and content creation is required

Familiarity with and ability to utilize industry standard marketing technologies such as Sprout, Salesforce Marketing Cloud, Adobe Creative Suite, Google Ad Words, etc., or similar technologies

Exceptional project management, organizational, and communication skills. Must be able to professionally and effectively communicate with everyone from professional athletes to Sales executives

Collaborative style that works across the organization

Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously

Demonstrates a strong work ethic and positive attitude. Shows reliability and dedication to meeting job requirements