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Publicis Sapient · 2 months ago

Digital Media Planner

Los Angeles, California

Full-time

Hybrid

Entry Level

$49K/yr - $70K/yr

2+ years exp

Publicis Sapient is a leading digital transformation company that partners with iconic brands. The Digital Media Planner is responsible for executing client-approved media plans accurately and on time, collaborating with various teams to ensure all media and creative elements are delivered as planned.

Artificial Intelligence (AI)ConsultingDatabaseEnterprise

H1B Sponsor Likely

Responsibilities

Media planning and buying (IE - research, presentations, etc.)

Utilize applicable media research tools including Nielsen, ComScore, AdRelevance, etc

Develop, negotiate, and create cost efficient media plans with partners

Manage ongoing management of media campaigns including analyzing, negotiating, and recommending plan optimizations

Collaborate with Ad Operations, Account Management, and Production teams to ensure all media and creative campaign elements are delivered by the designated deadlines and running as planned

Implement client approved media and creative elements in conjunction with the Assistant Media Planner, traffic coordinator, and third party ad server

Work with Analytics and Ad Operations teams to set up tagging of new web pages and to optimize current media plans

Attend industry rep meetings and provide written POVs to senior team members

Manage digital media financials (flowcharts, billing discrepancies, billing insertions)

Use appropriate tools to analyze, understand, and report on the fluctuating media landscape

Qualification

Digital media planningMedia research toolsMicrosoft ExcelProgrammatic advertisingMedia buyingCommunication skillsClient managementAttention to detailOrganizational skills

Required

A Bachelor's degree

Excellent understanding of the digital media landscape (publishers, navigation) and general knowledge of emerging digital media technologies (programmatic, mobile, video) is required

Strong experience with Microsoft Excel, Word, and PowerPoint

Experience with media tools like DFA, Media Visor, and DCM (or equivalent programs)

Knowledge of Donovan Media Ocean (OX) billing systems

Well versed in a variety of media research tools including Nielsen, ComScore, Ad Relevance, Kantar, etc

Strong organizational skills with great attention to detail

Ability to juggle multiple projects and work with various publisher contacts while balancing client requests and prioritizing projects

Strong communication skills - both written and verbal

Confidence in your media knowledge and ability to show up confidently when working directly with clients

Preferred

Two years of experience in Digital media or Media Planning preferred

Benefits

Great options for medical / dental / vision insurance

401(k) with company matching

Unlimited PTO

Generous paid parental leave

Tuition reimbursement

Family forming assistance reimbursement

Pet adoption assistance + “pawternity” leave

Medical coverage

Dental

Vision

Disability

Paid time off

Company

Publicis Sapient

Glassdoor3.7

Publicis sapient is a digital consulting firm that offers consulting, technology, and product management services. It is a sub-organization of Publicis Sapient.

Founded in 1990

Boston, Massachusetts, USA

10001+ employees

https://www.publicissapient.com

H1B Sponsorship

Publicis Sapient has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (90)

2024 (90)

2023 (85)

2022 (153)

2021 (235)

2020 (231)

Funding

Current Stage

Late Stage

Leadership Team

Nigel Vaz

CEO

Nathalie Le Bos

Chief Financial Officer

Recent News

Financial Sector Technology

Aldermore Bank launches cloud-based treasury platform

2025-12-09