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NRECA · 14 hours ago

Media Relations Manager

Arlington, VA

Full-time

Hybrid

Mid, Senior Level

7+ years exp

NRECA is a national trade association providing advocacy and support to consumer-owned electric cooperatives. They are seeking a Media Relations Manager to enhance their media presence and lead strategic communications campaigns focused on electric cooperative advocacy priorities.

CommunitiesElectronicsEnergy

Comp. & Benefits

Responsibilities

Shapes the news cycle by building and executing a strong media relations strategy to support NRECA’s communications priorities

Spearheads strategic communications campaigns designed to elevate the profile of the association

Expands and leverages productive working relationships with reporters, editors and bookers at national and regional outlets to support NRECA’s aggressive earned media outreach

Writes news releases, pitches, statements, advisories, op-eds, website content and other external communications materials. Develops and executes high-level messages, talking points, and media pitches

Coordinates with subject matter experts to ensure maximum exposure for NRECA policy perspectives, key research and public remarks by NRECA principals

Trains electric co-op leaders in media relations, providing them with coaching on the skills and tools to expand their effectiveness as they engage the media

Serves as an NRECA ambassador to co-op leaders and supports them during proactive, reactive and crisis situations

Operates as a team player to recognize opportunities in their infancy and work collaboratively to achieve successful outcomes

Qualification

Media relations strategyCommunications campaignsWriting for non-technical audiencesBachelor’s degree in CommunicationsExperience in journalismCoaching skillsCrisis managementTeam player

Required

Bachelor's degree in Communications, Journalism, or related field

7 or more years' experience in journalism, communications or media relations with experience in writing for non-technical audiences

Ability to travel several times per year to key association events

Ability to report to the office when required

The worker is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal and extensive reading

Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects