Product Analyst, Audience Intelligence & Data Products jobs in United States
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Hearst Magazines · 6 months ago

Product Analyst, Audience Intelligence & Data Products

Hearst Magazines is a global media company that publishes a diverse portfolio of iconic brands. The Product Analyst, Audience Intelligence & Data Products is responsible for developing products that provide actionable audience insights and driving the strategy to transform raw audience data into strategic assets for decision-making.

Media and EntertainmentPublishing
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H1B Sponsor Likelynote

Responsibilities

Define and execute the product vision, strategy, and roadmap for audience intelligence platforms, analytics tools, and data-driven insight products
Identify the needs of internal stakeholders for audience insights and translate them into product requirements for dashboards, reports, segmentation tools, and self-serve analytics capabilities
Collaborate with data engineering, data science, and analytics teams to build and deliver robust and scalable data products
Explore and validate potential B2B data product opportunities, including defining value propositions, target markets, and GTM strategies in partnership with commercial teams
Ensure data products are designed with user privacy and data governance best practices at their core
Champion data democratization and data literacy within the organization by making insights accessible and understandable
Monitor the usage and impact of audience intelligence tools and iterate based on feedback and evolving business needs

Qualification

Product managementData analysisData visualizationAudience segmentationData governanceB2B data productsMarket researchCompetitive intelligenceCommunication skills

Required

5 years of product management experience, with a strong focus on data products, business intelligence, analytics platforms, or audience segmentation
Deep understanding of data analysis, data visualization, and how to derive actionable insights from complex datasets
Experience working with large-scale audience data and familiarity with data warehousing/data lake concepts
Proven ability to translate business questions and stakeholder needs into effective data product solutions
Bachelor's degree in a quantitative, technical, or business field, or equivalent practical experience

Preferred

Experience in exploring or developing B2B data products or data-as-a-service offerings is a plus
Preferred experience in the media/publishing industry with its unique audience data challenges and opportunities
Preferred familiarity with data governance and privacy considerations
Preferred strong understanding of market research and competitive intelligence
Preferred excellent communication skills, with the ability to explain complex data concepts to non-technical audiences

Benefits

Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

Company

Hearst Magazines

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Hearst Magazines is a Media Production house.

H1B Sponsorship

Hearst Magazines has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (1)

Funding

Current Stage
Late Stage

Leadership Team

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Sherri Chambers
Chief Marketing Officer
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Company data provided by crunchbase