CMG Financial · 1 week ago
Brand Development & Social Media Specialist (Franklin, TN)
Franklin, TN
Full-time
Onsite
New Grad, Entry LevelCMG Financial is seeking an innovative and passionate Brand Development & Social Media Specialist to support their marketing team in promoting their message across digital channels. The role involves analyzing social media platforms, developing marketing campaigns, and preparing performance reports to effectively engage with customers and clients.
BankingMortgage
Responsibilities
Build our digital marketing roadmap
Social media marketing tools to create and maintain the company’s brand
Develop social media marketing campaigns
Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
Interact with customers, clients, and VIP associates on social media accounts
Set key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measure a campaign’s performance against the KPIs
Develop digital marketing campaigns via our CRM
Create and maintain an editorial calendar to deliver targeted content
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, etc. or equivalent experience
Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM) and applications (Canva, Web analytics, Google AdWords etc.)
Social Media Platforms (Facebook, Instagram, LinkedIn, TikTok)
Customer Review Platforms (Google, Yelp, Trip Advisor)
Understanding of website analytics tools, such as Google Analytics
Analytical mind, with a passion for measuring data
Exceptional communication and writing skills
Able to work onsite 5 days a week
Commercial awareness partnered with a creative mind
Well-organized and detail-oriented
Friendly and outgoing personality
Team Player
Great customer service skills
Work in a fast-paced environment
Strong work ethic
Works well within team dynamic
Attention to detail
Self-starter
Professional attitude
Benefits
Medical
Dental
Vision
Paid Time-Off
401k
Company
CMG Financial
CMG Financial is a well-capitalized, privately held mortgage-banking firm.
Founded in 1993
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Paula White
Senior Vice President,Senior Loan Officer
Christopher George
President
Recent News
2025-12-09
2025-12-02
2025-11-04
Company data provided by crunchbase