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Elemica · 2 months ago

Senior Manager, AI Marketing Operations

United States

Full-time

Remote

Senior Level, Lead/Staff

8+ years exp

Elemica is a global leader in digital supply chain automation, seeking an experienced Sr. Manager, AI Marketing Operations to grow their business and strengthen partnerships with top enterprise clients. The role involves leading AI-driven marketing initiatives and effectively communicating the company's innovative approach to supply chain connectivity.

Data IntegrationInformation TechnologySupply Chain Management

Responsibilities

Reporting to the Vice President of Marketing, Elemica’s Sr. Manager, AI Marketing Operations will be integral to our success and serve as a trusted, dedicated advisor

Key to this role is being able to lead AI or analytics-driven initiatives and effectively communicate the Elemica story of innovating and digitizing supply chain connectivity

Qualification

AI marketing operationsMarketing automation platformsDemand unit frameworksData privacy frameworksPredictive modeling techniquesCross-functional collaborationCuriosityData integrationAdvanced ExcelPythonProject managementCommunicationStrategic thinkingTeam leadership

Required

8-12 years of progressive experience in marketing operations, digital marketing, or growth marketing, including 2-3 years leading AI or analytics-driven initiatives

Demonstrated success designing, deploying, and optimizing demand unit–based marketing models including buying group identification, intent-based segmentation, and conversion path multi-touch attribution across campaigns and channels

Proven track record of aligning AI applications (e.g., predictive scoring, account intent modeling, next-best-action engines) with demand unit frameworks to improve pipeline velocity and conversion efficiency

Hands-on experience with marketing automation and CRM platforms such as Salesforce, Pardot, or HubSpot, including integration of AI and advanced analytics features

Skilled at evaluating and implementing MarTech tools spanning data enrichment, personalization, attribution, and AI-powered campaign optimization

Strong cross-functional collaboration background, working with demand gen, BDR, Sales and Product Marketing teams, as well as with RevOps and data science partners

Experience operating in enterprise B2B SaaS or complex enterprise GTM environments, managing long-cycle, multi-persona buying processes

Familiar with data privacy, governance, and ethical AI frameworks relevant to marketing data and automation

Demonstrated cross-functional team leadership experience, managing small to mid-sized teams or agencies, establishing OKRs, and driving measurable AI-enabled performance improvements

Deep understanding of demand unit frameworks, buying group analytics, and funnel progression modeling

Proficient with AI-enhanced analytics and visualization tools (Power BI, Clari, Tableau, Looker, etc.) and predictive modeling techniques for marketing attribution and forecasting

Experience with data integration and workflow automation platforms (e.g., Zapier, Tray.io, Snowflake, or API-based MarTech integrations)

Working knowledge of machine learning concepts (predictive analytics, NLP, clustering, recommendation models) as applied to marketing automation

Able to translate technical models into business insights and articulate ROI clearly to senior stakeholders

Strategic, structured thinker who can connect AI, analytics, and demand unit strategy to revenue outcomes

Excellent communicator and influencer across marketing, sales, and IT

Curious, iterative mindset, balances innovation with operational discipline

Strong project management skills with an ability to execute amidst evolving priorities and technology landscapes

Bachelor's Degree in Marketing, Business, Data Science, or related field required