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Asure Software · 6 hours ago

Growth Marketing Manager

Tampa, FL

Full-time

Hybrid

Mid, Senior Level

$120K/yr - $130K/yr

3+ years exp

Asure Software is a company that specializes in Human Capital Management (HCM) solutions, helping businesses enhance their human capital. The Growth Marketing Manager will serve as a marketing partner for a sales team, focusing on strategy, content creation, and campaign execution to drive awareness and generate qualified opportunities.

Human ResourcesSaaSSchedulingSoftware

No H1B

Responsibilities

Act as the primary marketing partner for a specific sales team, developing a deep understanding of their markets, customers, challenges, and revenue priorities

Create and execute marketing programs that drive awareness, generate qualified opportunities, and support sales motions

Produce versatile marketing content — from educational assets and articles to tools, resources, and campaign materials — using both your own skills and support from internal teams, agencies, freelancers, and AI

Equip SDRs and Sales Executives with the messaging, lists, insights, and resources they need to engage prospects effectively and consistently

Build and manage outbound, nurture, and targeted campaigns tailored to your sales team’s goals and ICPs

Drive engagement across digital channels, including social media, to amplify visibility and spark conversations with prospects and industry voices

Plan and promote virtual and in-person events such as webinars, workshops, and roundtables that support your team’s pipeline goals

Monitor performance metrics, interpret trends, and communicate results in a clear, actionable way to sales and marketing leadership

Frequently join customer and prospect calls to stay connected to real-world needs and refine marketing strategy based on direct insights

Partner cross-functionally with Product, Operations, Customer Support, and other marketing teams to ensure consistency and alignment across all go-to-market initiatives

Qualification

Growth marketingDemand generationContent marketingB2B marketingSaaS experienceSalesforceHubSpotAnalytical thinkingOrganizational skillsCollaborationSelf-starter