Accelerated Digital Media · 3 months ago
SEM Senior Account Manager
United States
Full-time
Remote
Mid, Senior Level
$85K/yr - $100K/yr
5+ years expAccelerated Digital Media is a self-funded, employee-owned digital marketing agency focused on performance media management. The Senior SEM Account Manager will develop and execute strategic SEM campaigns, lead a team of SEM Account Managers, and collaborate with clients to drive online visibility and conversions.
Ad NetworkAdvertisingDigital MarketingE-CommerceProfessional ServicesSocial Media Marketing
Responsibilities
Develop and execute SEM strategies in line with client objectives
Conduct keyword research and competitive analysis
Create and manage campaign budgets and forecasts
Develop a robust testing roadmap and ensure continuous evolution of client’s SEM programs
Develop comprehensive Quarterly Business Reports (QBRs) with the team that includes highlights of last quarter and top testing priorities for the upcoming quarter
Stay updated on industry trends, algorithm changes, and emerging technologies to maintain a competitive edge
Create, optimize, and manage PPC (Pay-Per-Click) campaigns on platforms like Google Ads, Bing Ads, and others
Write and optimize ad copy for maximum click-through rates (CTR)
Set up and optimize landing pages for conversion rate optimization (CRO)
Implement A/B tests and other optimization strategies
Monitor and analyze campaign performance using various analytics tools
Generate regular reports to track KPIs and campaign effectiveness
Provide insights and recommendations for continuous improvement
Maintain regular communication with clients to understand their business goals and objectives
Present campaign results, insights, and recommendations to clients
Address client queries and concerns promptly
Lead and mentor a team of SEM Account Managers
Delegate tasks, set performance goals, and provide guidance
Conduct team meetings and training sessions
Stay informed about industry trends and updates in search engine algorithms
Recommend and implement new strategies and tools as needed
Qualification
Required
Bachelor's degree in Marketing, Advertising, Business, or related field (Master's preferred)
Proven experience (typically 5+ years) in Search, Shopping, and Performance Max campaign management
Certification in Google Ads and other relevant digital advertising platforms
Marketing Agency experience required
Strong analytical skills and proficiency in data analysis tools
Excellent communication and presentation skills
Leadership and team management experience
Proficiency in SEO (Search Engine Optimization) is a plus
Familiarity with web analytics tools like Google Analytics
Benefits
90% company sponsorship for health, dental, and vision
401K with employer match program through Human Interest
Unlimited paid time off (with the expectation that each team member takes a minimum of 2-weeks)
We host in-person company-sponsored events multiple times per year as well as monthly virtual company-sponsored activities
Company
Accelerated Digital Media
Accelerated Digital Media, a Chicago-based digital marketing agency that serves healthcare and ecommerce clients.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
unknown2025-10-22Acquired
Recent News
Mergers & Acquisitions
2025-10-23
Company data provided by crunchbase