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Morningstar Sustainalytics · 1 month ago

Associate Director, Integrated Brand Campaigns

Chicago

Full-time

Hybrid

Mid, Senior Level, Lead/Staff

$121K/yr - $219K/yr

7+ years exp

Morningstar Sustainalytics is seeking an Associate Director, Integrated Brand Campaigns to shape, activate, and optimize integrated brand campaigns. This role involves overseeing campaign planning, execution, and performance optimization while mentoring a small team and collaborating across various departments.

Financial Services

Responsibilities

Develop and refine integrated brand campaign strategies aligned with company objectives and brand positioning

Define target audiences, market segments, and budget recommendations that inform campaign design

Partner with creative teams and agencies to translate brand narratives into compelling, multi-channel campaign concepts

Partner with performance marketing, digital, creative teams and agencies to select channels (paid, owned, earned, internal) that maximize reach and impact

Drive media planning and allocation recommendations in collaboration with performance marketing

Actively manage campaign briefs, creative development, and stakeholder reviews

Directly lead elements of campaign activation while guiding and enabling your Campaign Manager and cross functional partners to execute with excellence

Ensure campaign consistency across internal (employees, stakeholders) and external (clients, prospects, partners) audiences

Monitor campaign performance through established KPIs and dashboards

Recommend optimizations in real-time to improve engagement, efficiency, and ROI

Serve as a player-coach—contributing directly to campaign work while developing and mentoring your direct report

Act as a key partner to senior marketing, product, and commercial leaders, ensuring campaign alignment with business priorities

Collaborate closely with creative, content, media, and analytics Centers of Excellence

Qualification

Integrated brand campaignsMedia planningCampaign strategyStakeholder managementAnalytical mindsetLeadership experienceCollaboration skills

Required

7–10 years of experience in brand marketing, campaign strategy, or integrated marketing roles

Proven track record designing and delivering multi-channel brand campaigns that balance brand and demand objectives

Strong understanding of media planning and channel selection across paid, owned, earned, shared and internal communications

Experience working within a matrixed, global marketing organization

Exceptional stakeholder management skills, with ability to influence at senior levels

Strong analytical mindset; ability to interpret data and translate insights into actionable strategies

Prior leadership or management experience required; ability to both do and enable work

Benefits

75% 401k match up to 7%

Stock Ownership Potential

Company provided life insurance - 1x salary + commission

Comprehensive health benefits (medical/dental/vision) including potential premium discounts and company-provided HSA contributions (up to $500-$2,000 annually) for specific plans and coverages

Additional medical Wellness Incentives - up to $300-$600 annual

Company-provided long- and short-term disability insurance

Trust-Based Time Off

6-week Paid Sabbatical Program

6-Week Paid Family Caregiving Leave

Competitive 8-24 Week Paid Parental Bonding Leave

Adoption Assistance

Leadership Coaching & Formal Mentorship Opportunities

Annual Education Stipend

Tuition Reimbursement

Charitable Matching Gifts program

Dollars for Doers volunteer program

Paid volunteering days

15+ Employee Resource & Affinity Groups

Company

Morningstar Sustainalytics

Glassdoor3.3

Morningstar Sustainalytics is a leading independent ESG and corporate governance research, ratings and analytics firm that supports investors around the world with the development and implementation of responsible investment strategies.

Founded in 1992

Amsterdam, NL

1001-5000 employees