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Spin Master Games · 3 months ago

Brand Manager

Wilton, CT

Full-time

Onsite

Mid Level

$115K/yr - $120K/yr

Spin Master Games is a leading global children's toy, entertainment, and digital gaming company. As a Brand Manager, you will be responsible for developing and managing product strategies, driving sales and revenue, and collaborating with cross-functional teams to innovate and launch new products.

Consumer Goods

Responsibilities

Lead and manage innovation initiatives from ideation through launch; responsible for execution of projects including business case development, market research, pricing, forecasting and customer sell-in

Manage PL including forecasting, pricing, costing and profitability analysis in order to achieve brand financial goals

Develop and execute new product plans, including assortments, variations, channel segmentation and packaging

Utilize consumer insights to deliver new concepts that will drive incremental growth

Define white space opportunities and innovative solutions to improve at the customer, category and SKU level

Define and track KPIs to identify opportunities and integrate into product plans

Help to manage cross-functional teams throughout stage gate and commercialization processes

Present brand innovation strategies to senior leadership, based on market trends, competitor insights, and brand learnings

Regularly perform industry trend analysis to identify and consolidate white space opportunities

Help to manage sku rationalization process and wholistic line planning

Participate in sales presentations and trade shows; provide best in class sales tools

Qualification

Product strategy developmentData analysisNew product launchesMarket researchPricing strategyCommunication skillsInterpersonal skillsLeadership skillsCollaborative spirit