U.S. Soccer Federation · 1 week ago
Senior Coordinator, Partnership & Campaign Planning
Atlanta, GA
Full-time
Onsite
Mid, Senior Level
2+ years expThe U.S. Soccer Federation is dedicated to promoting soccer as a transformative force for good in America. They are looking for a highly organized and dynamic Senior Coordinator, Partnership & Campaign Planning to support their Integrated Marketing team by maximizing opportunities for commercial and media partners, ensuring alignment with marketing goals and executing effective campaigns.
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Responsibilities
Act as the Marketing Business Partner for the Partnership Marketing team, based in the Integrated Marketing team
Be responsible for cataloging partner objectives, campaigns, brand messaging, any influencers / creators, key events and any other relevant data to provide a ‘live’ play book for the Federation to reference when considering partnership activation ideas
Document all contractual obligations to ensure these are seamlessly integrated into the annual planning process across all departments where relevant
Create the process, documents and governance structure to ensure all marketing campaigns are effectively planned, executed and reviewed to meet all objectives
Provide Marketing support to the Partnership Development team on new pitches to provide updates on Marketing objectives, plans and campaigns where relevant
Evaluate needs within the team to streamline our work to drive scale and efficiency. This will include automating existing manual processes with new tools, re-designing existing business processes for efficiency, and/or bringing new tools to the team that enable new capabilities
Communicate brand partner objectives in conjunction with the U.S. Soccer narrative and go-to-market strategy
Work closely with the Partnership Strategy team to brainstorm and convey partnership opportunities in an organized and creative manner
Manage workflow and timelines of projects and communicate efficiently with internal teams
Create and be responsible for the overall Marketing campaign drive calendar, showing both the planning and execution stages and key dates
Support partner creative and content efforts. This will include aligning idea generation with Federation objectives and guidelines, as well as contributing to production planning and day-of organization at tentpole media days
Work with Communications & HR to ensure this is shared across the Federation and a process established for questions or ideas relating to any campaigns
Qualification
Required
Bachelor's Degree in a relevant field of expertise
2-3 years of experience in a planning or operations role within partnerships or marketing agency
Familiarity with soccer
Ability to maintain an understanding of clients' brand and objectives alongside U.S. Soccer
Create and lead cross functional project plans and effectively prioritize projects to drive growth while balancing cost and resource restraints
An understanding of traditional and non-traditional brand marketing strategies
Experience identifying different sports trends and scenes on a regional and national level
Knowledge of marketing communications and storytelling with an emphasis on content and live experiences
An expert at translating key strategic questions into projects, identifying requirements, relevant stakeholder groups and success metrics
Ability to explore and design scalable execution plans for long-term strategic planning opportunities
Able and willing to work non-traditional hours including evenings, weekends & holidays
Able and willing to travel up to 10% of the time to all domestic U.S. Soccer controlled matches
Quick learner who can function well in the fast-paced environment mandated by sports
Previous agency experience is a plus
Must reside or be willing to relocate to Atlanta in 2025
Preferred
Strategic hustle and work ethic with diversity of thought
Pro-active and curious with a bias for both commercial action and brand values, understanding natural alignment is possible
Must be able to think strategically and handle multiple projects
Excellent written and verbal communication skills
Exceptional attention to detail
Benefits
Comprehensive compensation package
Casual work environment
An inclusive culture
An atmosphere for professional development
Company
U.S. Soccer Federation
As the governing body of soccer in all its forms in the United States, U.S.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Cindy Cone
President of United States Soccer Federation
Recent News
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