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Consensys · 2 weeks ago

Senior Creative Copywriter

Canada

Full-time

Remote

Mid, Senior Level

$128K/yr - $153K/yr

5+ years exp

Consensys is a leading blockchain and web3 software company, pioneering technological developments within the web3 ecosystem. They are seeking a Senior Creative Copywriter to drive marketing initiatives across their products, crafting engaging narratives and campaigns that resonate with the crypto community.

ConsultingDecentralized Finance (DeFi)Financial ExchangesHealth CareIndustrial DesignNon-Fungible Token (NFT)Web3

Comp. & Benefits

Responsibilities

Conceptualizing, crafting, writing for and directing full-funnel marketing campaigns to create engaging moments for our users

Collaborating with the creative, design, product and marketing teams to deliver experiences that achieve brand and messaging goals

Helping to establish and implement brand tone and voice across our products

Working on new forms of interaction through the novel use of web3 technologies

Thinking strategically and empathetically about user outcomes

Getting briefed on a new feature launch and concepting creative ways in to market it

Writing a manifesto to ground a creative campaign

Riffing on social content concepts

Proposing a content plan for a new channel

Organizing a kickoff with an external production agency

Penning sensational website or newsletter copy

Qualification

Creative writingCreative conceptingStorytellingMarketing campaignsWeb3 knowledgeHumorAudience understandingBrainstormingAI toolsDigital mediaCollaborationSelf-starterAttention to detail

Required

5+ years relevant experience, preferably at an advertising agency or creative shop

Expertise and/or formal education in creative writing and processes of ideation, creation and production

Experience and expertise in creative concepting, storytelling, and humor

Experience working across various media placements, including video, digital, physical and social platforms

A strong portfolio demonstrating their passion for the creative craft through effective marketing campaigns

Knowledge and experience in the tech, finance, blockchain or web3 spaces is desired but not necessary for strong, versatile writers and quick learners