Lavazza Group · 1 week ago
Regional Sales Manager- New England/Connecticut
Lavazza Group is an internationally recognized company present in 90 countries, known for its coffee products and machines. The Regional Sales Manager is responsible for managing sales activities in the Foodservice channel within the New England and Connecticut market, focusing on business growth and customer management.
CoffeeFood and BeverageManufacturing
Responsibilities
Manages all distributors and direct customer related activities in designated geography (sales, equipment investment, service, etc.)
Ensures all distributor and direct customer A/R are within company guidelines and monitors/verifies its performances against the identified targets
Utilizes knowledge of the geography, relationships with key contacts, and business insight tools to gain access to potential new customers and new business
Ensures the development of the business in line with targeted sales and increased profitability in the assigned areas by managing the scouting and the complete activation of new potential clients in line with Lavazza commercial policies and activation standards (POS materials, products and assortment, prices, and equipment)
Supports farming activities on key selected clients to increase their value (e.g., driving compliance on contractual volumes with clients with Lavazza equipment, facilitating contract renewal when close to expiration, etc.)
Tracks budgets allocated for activation by account, ensuring maximum visibility and effectiveness at POS for the activation money invested
Tracks results and reviews them on a regular basis with the Senior RSM to confirm execution and delivered results
Supports the Lavazza Customer Relationship Management Software by updating sales activities and business opportunities daily
Qualification
Required
Four-year college degree from an accredited institution
2+ years experience in Foodservice sales
Account and distributor management
CRM knowledge required
Excellent interpersonal skills
High degree of integrity
Able to manage relationships with business partners
Highly motivated
Self-directed
Results driven
Preferred
Business or Marketing Mgmt preferred
Coffee experience a plus
Salesforce preferred
Benefits
Competitive Medical, Vision, Dental Benefits
401K Package
Employee Assistance Program
Onsite Cafeteria and Gym (West Chester location)
Ability to be barista certified
Monthly Lunches provided by Lavazza
Tuition Reimbursement
Performance Development Plans
Employee Discounts
Flexible business casual dress code - jean friendly!
Free coffee, anytime!
Company
Lavazza Group
Lavazza Group offers ground coffee, and coffee beans, and manufactures coffee products.
Funding
Current Stage
Late StageRecent News
2025-11-14
2025-11-10
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