SAP · 1 day ago
MarTech Business Product Owner Adobe (AJO, AEP, CJA) US or Europe
SAP is a leading company that helps the world run better by providing innovative solutions across various industries. They are seeking a Business Product Owner to lead Adobe projects focused on delivering personalized customer experiences and optimizing B2B journeys and analytics solutions.
AnalyticsBusiness IntelligenceBusiness Process Automation (BPA)ComputerData ManagementFinanceSoftware
Responsibilities
Define the business product vision, strategy, and business roadmap for Adobe Journey Optimizer (AJO), Adobe Experience Platform (AEP), and Customer Journey Analytics (CJA), aligned with technical roadmaps and SAP business goals
Ensure implementations comply with SAP internal policies, data privacy regulations, and industry standards
Collaborate with project management and cross-functional teams to capture business requirements and define use cases across journeys and analytics
Co-design customer journeys with Adobe, ensuring they reflect real-world buyer behavior, account dynamics, and business goals
Partner with internal data teams to ensure CRM, marketing automation, and other systems are integrated, providing clean and actionable data
Lead user acceptance testing (UAT) from a business perspective, validating that journeys and analytics implementations meet expectations, business rules, and KPIs
Drive stakeholder adoption by preparing teams for new processes, creating enablement content, delivering training, and supporting change management
Monitor journey and analytics performance post-launch, iterating and optimizing based on insights
Manage product backlog, prioritize features, and guide development teams through delivery
Participate in governance bodies such as steering committees, architecture boards, change advisory boards (CAB), and portfolio review meetings
Assign SAP subject matter experts (SMEs) to project tasks as required
Define governance and user model expectations for AJO, AEP, and CJA usage
Qualification
Required
You must have expertise with Adobe Journey Optimizer (AJO) at least one of the following Adobe Experience Platform (AEP), and Customer Journey Analytics (CJA)
5+ years of proven experience as a Product Owner or Product Manager in marketing automation, CRM, journey orchestration, or analytics platforms
Hands-on expertise with Adobe Journey Optimizer (AJO) at least one of the following; Adobe Experience Platform (AEP), and Customer Journey Analytics (CJA)
Omnichannel Marketing business understanding and experience
Strong understanding of B2B marketing, sales processes, and customer experience design
Ability to define, monitor, and act on KPIs demonstrating business value
Skilled in backlog management, agile delivery, and cross-functional alignment
Strong communication and facilitation skills with the ability to drive adoption and support change management
Knowledge of data privacy, compliance standards, and governance frameworks
Bachelor's or Master's degree in Computer Science, Marketing Technology, Data Science, Business Administration, or a related field
Benefits
SAP North America Benefits
Company
SAP
SAP provides enterprise application software to various industries, including consumer, discrete manufacturing, public services.
H1B Sponsorship
SAP has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6)
2024 (1)
2023 (3)
2022 (3)
2021 (3)
2020 (6)
Funding
Current Stage
Public CompanyTotal Funding
$1.3BKey Investors
Elliott Management Corp.
2019-04-24Post Ipo Equity· $1.3B
2015-06-01Grant· $1.37M
1998-08-03IPO
Leadership Team
Recent News
2026-01-11
SiliconANGLE
2026-01-09
2026-01-09
Company data provided by crunchbase