Scotiabank · 2 weeks ago
Senior Product Manager - US Business Deposit Products (GTM), Global Transaction Banking
New York, NY
Full-time
Hybrid
Mid, Senior Level
$111K/yr - $212K/yr
7+ years expScotiabank is a leading bank in the Americas, committed to providing innovative banking solutions. The Senior Product Manager for US Business Deposit Products will be responsible for executing the Go-To-Market strategy and managing the lifecycle of deposit products, focusing on customer growth and satisfaction.
BankingFinanceFinancial Services
Responsibilities
Leads and drives a customer-first culture to be able to bring in new clients to the Bank, deepen existing client relationships and improve client experience
Conceptualizes, develops, leads/supports and implements GTM strategies for the US Business Deposit Products – including but not limited to the following -
GTM roadmaps
Strategic and tactical GTM plans
Initiatives to establish, maintain and/or enhance our competitive position
Enhance customer experience
Simplify the sales experience
Build internal efficiencies
Streamline product-related processes and procedures
Supports the Director – US Business Deposit Products, the Product Owner(s), Sales teams, partner teams and the leadership team by –
Leading and managing the end-to-end GTM lifecycle for new and existing clients – for all in-flight and future initiatives
Delivering on assigned (or ad hoc) mandates, key strategic initiatives and priorities and contributing to the overall development of the strategic direction of the business
Responsible for managing the GTM and promotion of the new US-domiciled deposit products and related solutions, with an objective to drive increased product penetration, customer growth (new and existing) and customer satisfaction by:
Generating customer insights and market benchmarking:
Generate in-depth GTM insights by understanding customer needs - using customer validation techniques, persona creation, analyzing customer behavior and market trends
Analyzing the existing deposits portfolio to determine typical customer behavior, product mix, competitive data, segment/industry trends etc. to identify and execute on GTM opportunities
Deploy learning strategies to gain more information about the market and identify corresponding opportunities, such as: market segmentation, market development, market refinement etc
Generating internal insights:
Bringing in feedback and insights from our internal front-end teams, middle-office, back-end teams, control functions and our partners to strengthen the GTM approach and offering
Proactively identifying opportunities to close out gaps and/or inefficiencies in customer-facing and/or internal processes and procedures to improve GTM experience
Identifying product education and training needs to deliver multi-channel programs for the sales teams, across the enterprise, to accelerate GTM momentum to drive sales growth
Outline, track and execute on the E2E GTM strategy and project plan (including pilot plans, launch plans and all future product / feature / MCVP release plans)
Lead the coordination amongst the right stakeholder representatives to work on specific GTM deliverables / responsibilities
Define and set up measurement milestones, metrics, key performance indicators (KPIs) and KRIs for launch initiatives and other related activities
Ensuring all initiatives are performing as expected and resolving issues that arise in a timely manner with updates to partners and escalations to management as required
Managing partner, business line, sales and vendor (if any) relationships for the portfolio
Collaborating with the Product Owners, Product Managers, Cross-team partners, Sales, Sales Effectiveness, Pricing and other support functions to articulate and gain support on the GTM vision, including customer impacts and business/stakeholder value
Steer cross-functional teams across sales, service, product, software development, content, marketing, legal, operations, and finance. Evaluate ideas, motivate teams to meet deadlines, and ensure all-around alignment in the go-to-market process
Supporting senior leadership team and our partners as a point person on all GTM initiatives/plans for the US Business Deposit Products
Effectively communicating GTM plans, proposals, updates, progress updates, gaps, risks etc. to the sales teams and all stakeholder teams
Supporting the Sales partners with support materials, training documents, sales materials, RFP/RFI responses and information
Overseeing the product marketing and communications for customers and staff
Providing subject matter expertise and thought leadership to partners as required
Builds a high-performance environment and implements a people strategy that attracts, retains, develops and motivates their team by fostering an inclusive work environment and using a coaching mindset and behaviors; communicating vison/values/business strategy; and managing succession and development planning for the team
Creates an environment in which his/her team pursues effective and efficient operations of his/her respective areas, while ensuring the adequacy, adherence to and effectiveness of day-to-day business controls to meet obligations with respect to operational risk, regulatory compliance risk, AML/ATF risk and conduct risk, including but not limited to responsibilities under the Operational Risk Management Framework, Regulatory Compliance Risk Management Framework, AML/ATF Global Handbook and the Guidelines for Business Conduct
Qualification
Required
7+ years of experience with managing Commercialization initiatives or 7+ years of Sales experience for global transaction banking products, specifically business banking products
Knowledge of business deposit products, industry trends, sales practices, policies and procedures is important
Product management (from a business standpoint, and not technology) experience is an asset
A positive attitude combined with confidence to drive team priorities
Knowledge of the Bank's application systems and their relationships within the Bank is an asset
Self-starter possessing confidence and initiative; able to cope with changing and evolving priorities while identifying new opportunities
Excellent communication, interpersonal, and strategic negotiating skills
University Degree in business or economics (MBA an asset)
Benefits
Holistic well-being
Flexible benefit programs
Company
Scotiabank
Scotiabank is a banking firm that provides banking and financial services.
10001+ employees
H1B Sponsorship
Scotiabank has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (52)
2024 (55)
2023 (29)
2022 (38)
2021 (38)
2020 (15)
Funding
Current Stage
Public CompanyTotal Funding
$1.07B2024-04-17Post Ipo Debt· $1.07B
1972-03-01IPO
Leadership Team
Jabar Singh
President & CEO Scotiabank Colpatria (Colombia) & Head Central America & Caribbean
L.Scott Thomson
President and CEO
Recent News
Canada NewsWire
2026-01-16
Company data provided by crunchbase