VP of Growth | DTC (Scaled $50M+ in Paid Media) jobs in United States
cer-icon
Apply on Employer Site
company-logo

Acquire · 3 weeks ago

VP of Growth | DTC (Scaled $50M+ in Paid Media)

Acquire is a 9-figure DTC brand seeking a VP of Growth to lead their growth engine and architect their next era of expansion. The role involves full ownership of strategy and execution, with a focus on scaling from $100M to $250M+ in revenue while managing a substantial paid media budget and a creative team.

Staffing & Recruiting
Hiring Manager
Alex Marriner
linkedin

Responsibilities

Build the System, Not Just Run the Ads
Monthly creative insights that actually inform the pipeline 30-90 days out (not post-mortems on what died last week)
Forecasting models that Finance trusts and teams can plan around
Structured testing frameworks across Meta, Google, YouTube, and emerging channels
Data confidence (definitions, reporting, incrementality) that ends the "what does this number even mean?" conversations
Make Creative and Paid Media Work Together
Design the Playbook for $100M → $250M+
Architect the entire growth function
Creative strategy and operations
Paid media across all channels
Analytics and attribution infrastructure
CRO and conversion optimization
Future expansion: lifecycle, influencer/affiliate, retail synergies, international

Qualification

Growth leadershipPaid media managementData analyticsCreative strategyAttribution modelingCustomer acquisitionCRO optimizationCross-channel marketingInfluencer marketingForecastingTeam leadership

Required

You've led growth at a high-velocity DTC brand for 7+ years
You've owned and deployed $50M+ annual paid media budgets
You've worked at a 9-figure business (you know what breaking through that ceiling feels like)
You're fluent in Meta, Google, YouTube, and you're not scared of testing new channels
You understand forecasting, MMM, attribution, and incrementality (you've actually used them, not just talked about them)
You've hit customer + margin targets simultaneously (not just one or the other)
You lead with influence, not authority. You make people better, not smaller

Benefits

Unlimited (actually encouraged) PTO
Quarterly meet-ups

Company

Acquire

twitter
company-logo
At Acquire, we’re not just recruiters — we’re your partners in building market-leading digital teams.

Funding

Current Stage
Early Stage
Company data provided by crunchbase