ZS · 1 week ago
Product Marketer
Chicago, IL
Full-time
Hybrid
Senior Level, Lead/Staff
10+ years expZS is a management consulting and technology firm focused on improving life through data, science, and technology. They are seeking a seasoned Product Marketer to define and scale the story of their ZAIDYN Field Performance platform, collaborating across various teams to craft narratives and drive product adoption in global markets.
ConsultingManagement ConsultingMarketing
Responsibilities
Define and refine the ICP, buying committee, and value architecture for Field Performance
Craft messaging that connects ZAIDYN products into one unified, differentiated platform story
Tailor product narratives by region and audience, collaborating with industry marketers to align GTM across markets
Develop GTM strategy and tiered launch plans across features and products
Partner with Product Management, other marketers, and to deliver and measure cohesive, data-driven GTM plans
Own packaging and positioning inputs for pricing and commercial strategy
Develop high-impact enablement assets: messaging frameworks, case studies, ROI stories, demo flows, and battlecards
Lead enablement sessions for AEs, SDRs, and other members of the marketing team to ensure field fluency
Build advocacy programs with case studies and customer success stories
Represent the product internally and externally, educating and inspiring audiences across web, social, and events
Ideate, script, and record engaging product demos and videos that showcase AI-driven capabilities and real-world impact
Simplify complex AI and analytics concepts into accessible, memorable stories that inspire belief and adoption
Execute market, buyer, and competitive research to inform GTM priorities
Own win/loss analysis, translating insights into actionable recommendations
Stay ahead of developments in data, AI, and agentic AI, shaping ZAIDYN’s differentiation strategy
Qualification
Required
10-12 years in B2B SaaS Product Marketing, ideally for enterprise platforms or data/AI-driven products
Proven experience collaborating with Product, Sales, and Marketing on launches and growth
Deep sales enablement expertise, from narrative design to competitive storytelling
Fluency in commercial life sciences or related domains (field effectiveness, CRM, incentives)
Familiarity with Veeva or Salesforce ecosystems a plus; comfort with data governance and compliance
Understanding of AI and agentic AI concepts (predictive analytics, GenAI assistants, etc.) and how to turn them into business value
Excellent communication skills: clear, engaging, and credible with executives
Creative mindset with the ability to bring ideas to life through content, video, and storytelling
Collaborative leader with a bias for action and curiosity
Benefits
Health and well-being
Financial planning
Annual leave
Personal growth and professional development
Robust skills development programs
Multiple career progression options
Internal mobility paths
Collaborative culture
Company
ZS is a management consulting and technology firm that partners with companies to improve life and how we live it.
10001+ employees
H1B Sponsorship
ZS has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (351)
2024 (297)
2023 (251)
2022 (440)
2021 (292)
2020 (164)
Funding
Current Stage
Late StageLeadership Team
Arun Shastri
Principal
Victoria L Summers
Principal
Recent News
2025-12-30
2025-12-11
Company data provided by crunchbase