PriceEasy AI ยท 1 month ago
Marketing Director
PriceEasy AI is seeking a Director of Marketing to shape their marketing function and drive brand strategy and growth. This role involves developing and executing comprehensive marketing strategies to boost brand awareness, lead customer growth, and improve retention.
Responsibilities
Develop and implement a comprehensive strategic marketing plan to drive pipeline acquisition
Develop and implement an integrated strategic marketing plan to advance the company's brand identity and broaden awareness of its products within our ICP
Set the inbound and outbound marketing strategies that generate high-quality leads for the sales team
Develop and manage the marketing budget, and report on return on investment and key performance metrics
Create, manage and experiment with new demand gen programs
Leverage data to drive efficient payback acquisition
Hire, manage and develop a high-performing marketing team
Keep up with the latest trends in marketing technology and techniques
Qualification
Required
Bachelor's degree in marketing, business, or related field
Minimum 6 years of marketing experience, preferably in B2B SaaS, with at least 3 years in leadership roles
Proven experience developing and executing marketing plans and campaigns
Deep understanding of marketing principles and brand management
Proficient in marketing automation and CRM tools
Exceptional team management, decision-making, and leadership skills
Strong analytical skills paired with a data-informed mindset
Outstanding communication and presentation skills
Preferred
MBA is preferred
Benefits
Competitive salary and benefits
Dynamic, fast-paced work environment
Company
PriceEasy AI
PriceEasy AI is a VC-backed, Gen-3 Retail Intelligence platform revolutionizing the global convenience and retail store industry.