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Skillz · 1 hour ago

Email Marketing Specialist

LV Metro Area

Full-time

Hybrid

Senior Level

$81K/yr - $81K/yr

5+ years exp

Skillz is the first publicly-traded mobile eSports platform revolutionizing the gaming industry. As an Email Marketing Specialist, you will own the strategy and execution of email campaigns aimed at driving player engagement, retention, and revenue growth through personalized lifecycle journeys and data-driven optimizations.

Developer PlatformeSportsSoftwareVideo Games

Responsibilities

Plan and execute lifecycle campaigns, including onboarding, engagement, reactivation, and VIP flows

Segment audiences and deliver personalized, automated email journeys at scale

Partner with analytics to track revenue attribution and optimize performance

Collaborate with design to produce engaging, brand-aligned templates

Integrate email with push, SMS, and in-app messaging for a unified CRM strategy

Qualification

Email marketingLifecycle campaignsESP/CRM platformsAnalytical skillsB2C campaign experienceDesign collaborationBachelor's degreeCollaboration

Required

5+ years in email marketing, with high-volume B2C campaign experience (1–2M+ emails/month)

Proven track record of driving engagement and revenue through lifecycle campaigns

Hands-on experience with ESP/CRM platforms (CleverTap, Braze, Iterable, Salesforce Marketing Cloud, etc.)

Experience collaborating with design teams on responsive, user-focused email templates

Plan and execute lifecycle campaigns, including onboarding, engagement, reactivation, and VIP flows

Segment audiences and deliver personalized, automated email journeys at scale

Partner with analytics to track revenue attribution and optimize performance

Collaborate with design to produce engaging, brand-aligned templates

Integrate email with push, SMS, and in-app messaging for a unified CRM strategy

Preferred

Strong analytical skills with experience using Tableau or similar BI tools

Bachelor's degree in Marketing, Business, or a related field, or equivalent experience

Benefits

100% coverage for medical, dental, and vision expenses for both you and your dependents

401K matching

Equity incentives

Pre-tax benefit options

Wellness initiatives, including meditation and mental health resources, physical fitness coaching and classes, family planning assistance, health and parenting guidance, virtual therapy sessions

Competitive paid time off (PTO) & company holidays

Free daily breakfast and catered lunch

Snacks

A full-size gym with showers

Commuter benefits

Insurance

Team bonding events