Growth Leads · 2 months ago
Content Executive (US)
Growth Leads is seeking a motivated Content Executive to support their website operations. The role involves executing content strategies with a strong focus on SEO, collaborating with internal teams, and maintaining high content quality standards.
Advertising
Responsibilities
Execute content expansion and optimization strategy of our asset based on KW research, with a strong focus on SEO performance and monetization
Develop and create content briefs in collaboration with the Product Owner and the rest of internal teams and external contributors
Work on on-page tasks to improve the performance of our assets, including internal linking, content optimization, fixing of errors, monetization of content etc
Upload, edit, update, and rewrite content to meet SEO best practices, readability guidelines, and the highest standards of American English
Review and maintain high content quality standards across web pages and social media channels, ensuring accuracy, consistency, and engagement
Identify new opportunities and low hanging fruits to drive the respective website’s performance and ultimately the company’s success forward
Collaborate and communicate with freelancers and other stakeholders to ensure timely and accurate content delivery
Prepare and/or support SEO concepts and digital marketing concepts
Any other unspecified tasks and/or duties which may be reasonably required in this role
Qualification
Required
Have at least 1 year of experience in Content, SEO or online marketing
Have good knowledge of SEO
Have a broad understanding iGaming, including Sweepstakes Casinos, ideally with hands-on experience in building or developing comparison websites
Fluency in English
Be creative, proactive, driven and have a high capacity for teamwork
Have a strong sense of task ownership, and problem solving mindset
Preferred
Familiarity with American Sports Context
Natural flair for writing comfortably and confidently in American English
Proactive and self-driven - able to research, test, and problem-solve independently, while knowing when to ask for guidance