Eli Lilly and Company · 4 hours ago
Associate Director, IBU Consumer Media
Eli Lilly and Company is a global healthcare leader headquartered in Indianapolis, Indiana, dedicated to making life better for people around the world. The Associate Director, IBU Consumer Media will strengthen Lilly’s media capabilities across international markets, ensuring effective media execution and strategic oversight of agency performance.
BiotechnologyHealth CareMedicalPharmaceutical
Responsibilities
Act as the regional Subject Matter Expert (SME) for Paid Media, adapting local media strategy and tactical plans aligned to global communications strategy in partnership with global media team and global media agency
Strategic oversight of dedicated hubs and affiliates by acting as the conduit between global and local media strategy and consumer activation teams
Partner with in-market teams to guide audience strategy, channel mix, and investment approaches aligned to brand objectives
Lead local media plan negotiations related to individual market considerations and requirements, including pricing efficiencies
Drive operational excellence and thought leadership and industry evolves and identify opportunities for cross-hub/regional knowledge sharing
Partner with Creative, Analytics, and Digital teams to foster connected planning and performance measurement
Partner with BI&A to set measurement standards; ensure global media agency accountability in providing timely and accurate in-campaign optimizations, in-flight reporting, and post-campaign reporting to enable and improve data-driven decision-making
Qualification
Required
Bachelor's degree in marketing, communications, business, or a related field
7+ years of experience in media and marketing, specifically media agency and/or client side
Fluent in English (spoken and written)
Preferred
Proven experience managing or supporting global or multi-market media agency partnerships
Demonstrated ability to work across matrixed global organizations and influence without authority
Experience in pharmaceutical, healthcare, or other regulated industries
Deep understanding of modern paid media workflows (planning, trafficking, tagging, measurement) and platforms, including programmatic, streaming/CTV, social and retail media
Experience with data-driven marketing, measurement frameworks, and connecting investment to business outcomes
Strong relationship management and agency leadership experience
Excellent collaboration and communication skills; able to work cross-functionally and across cultures
Experience supporting multiple countries with varying media landscapes and regulations
Strong communication and presentation skills; ability to synthesize complex data into actionable recommendations
High degree of comfort navigating change, ambiguity, and multi-stakeholder environments
Passion for driving operational excellence and building scalable global systems
Benefits
Company bonus
Company-sponsored 401(k)
Pension
Vacation benefits
Medical, dental, vision and prescription drug benefits
Flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts)
Life insurance and death benefits
Certain time off and leave of absence benefits
Well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities)
Company
Eli Lilly and Company
We're a medicine company turning science into healing to make life better for people around the world.
H1B Sponsorship
Eli Lilly and Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (404)
2024 (236)
2023 (167)
2022 (133)
2021 (57)
2020 (52)
Funding
Current Stage
Public CompanyTotal Funding
$6.5M2024-02-12Post Ipo Debt· $6.5M
1978-01-13IPO
Leadership Team
Recent News
2025-12-30
2025-12-30
Company data provided by crunchbase