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Sage · 3 hours ago

Product Marketing Manager

Atlanta, GA

Full-time

Hybrid

Mid Level

Sage is seeking a Product Marketing Manager to help shape their HR and payroll offerings for the North American market. The role involves driving the success of HCM solutions, leading product launches, and collaborating with various teams to enhance product adoption and revenue growth.

Business Information SystemsEnterprise SoftwareHuman ResourcesInformation TechnologySoftware

Responsibilities

Localise global product positioning, messaging, and value propositions to reflect customer needs, regulations, and business practices in North America

Lead North America product launches and collaborating on go-to-market campaigns that deliver measurable impact

Create customer-facing content such as case studies, presentations, and web assets, as well as sales and partner enablement materials

Equip sales teams with competitive intelligence, objection-handling guidance, and product insights

Build strong partnerships with local sales, marketing, customer success, and partner teams to drive pipeline and revenue growth

Gather and analyze customer, market, and competitor insights from the North American market to inform strategy and influence the global roadmap

Act as the voice of customers in North America, ensuring product-market fit and local relevance

Track and report on product marketing performance, focusing on adoption, pipeline contribution, and revenue impact

Qualification

Product marketingSaaS experienceGo-to-market strategiesGenerative AI toolsNorth American market knowledgeAnalytical skillsCollaborative mindset

Required

Experience in product marketing, solutions marketing, or a related field, preferably within SaaS for HR and payroll solutions

A deep understanding of the North American market, with a proven ability to tailor global strategies to local context

Proficiency in generative AI tools and an understanding of AI/ML concepts

Demonstrated success developing go-to-market strategies and launching products that deliver results

A collaborative mindset, capable of working effectively across global and regional functions

Strong analytical skills with the ability to turn data and insights into actionable plans

Benefits

Comprehensive health, dental and vision coverage.

401(k) retirement match (100% matching up to 4%).

32 days paid time off (21 personal days, 10 national holidays, 1 floating holiday).

18 weeks paid parental leave for birth, adoption or surrogacy offered 1 year after start date.

5 days paid yearly to volunteer (through Sage Foundation).

$5,250 tuition reimbursement per calendar year starting 6 months after hire date.

Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually).

Library of on-demand career development options and ongoing training offerings.

Company

Sage

Glassdoor4.0

At Sage, we knock down barriers with information, insights, and tools to help your business flow.

Founded in 1981

Newcastle Upon Tyne, Newcastle upon Tyne, GBR

10001+ employees

http://www.sage.com

Funding

Current Stage

Late Stage

Leadership Team

Alvaro Ramirez

CEO & President Southern Europe

Steve Hare

Chief Executive Officer

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