Trusting Social Career Page · 2 months ago
Sr. Marketing Manager (Execution-Oriented)
United States
Full-time
Remote
Senior Level
6+ years expTrusting Social is a fast-growing fintech startup transforming the debt collection industry with AI-powered automation. They are seeking a Sr. Marketing Manager who will act as both a strategic partner and hands-on executor, driving events, campaigns, content, and lead generation to enhance customer experiences.
Information Technology & Services
Responsibilities
Refine ICPs, value props, and offer sequencing with GTM leadership
Translate the company’s strategic intent into actionable campaigns, timelines, and deliverables
Act as a sounding board, pushing back when plays don’t align with market reality
Deliver marketing collateral: one-pagers, decks, FAQs, case studies, blog posts, and website updates
Run integrated campaigns across channels (content, email, digital, PR) with a focus on lead generation and sales enablement
Manage agencies, freelancers, and parent-company resources to deliver professional, client-ready outputs
Own event execution end-to-end: vendors, activations, logistics, on-site presence
Work closely with Sales to ensure marketing generates sales-ready leads
Provide Sales with enablement materials (decks, case studies, objection handling)
Collaborate with Product and Ops to keep messaging consistent with product maturity and compliance guardrails
Maintain project management to align stakeholders and ensure deadlines are met
Track pipeline impact, campaign performance, and event ROI
Continuously refine ICPs, messaging, and collateral based on customer and sales feedback
Benchmark against competitors and market trends to keep positioning sharp
Start with AI: Treat AI as the reflexive first step in campaign planning, copywriting, event prep, and reporting
Integrate AI into workflows: Use GenAI for prospect research, content drafting, design iterations, and competitive analysis
Capture and share wins: Document AI-assisted workflows (e.g., faster blog drafts, automated lead list enrichment) so they can be reused across teammates
Normalize AI adoption rituals (e.g., 'AI Win of the Week'), encourage others to begin with AI, and contribute learning capsules
Qualification
Required
6–10 years in B2B marketing, ideally in fintech, SaaS, or regulated industries
Track record of shipping multi-channel campaigns, event marketing, and lead-gen programs that drove measurable growth
Experience producing content and collateral that elevated brand credibility and fueled sales
Familiarity with marketing ops tools (e.g., HubSpot, Salesforce, LinkedIn Ads) and managing external agencies
Preferred
Experience running conference-heavy marketing and/or building early-stage GTM foundations
Company
Trusting Social Career Page
Welcome to Trusting Social's LinkedIn Career Page Trusting Social is a trailblazing AI fintech company that leverages big data, social, web, and mobile data to revolutionize credit scoring in emerging markets.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase