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Nemours Children's Health · 1 day ago

Public Relations Program Manager

Wilmington, DE

Full-time

Hybrid

Senior Level, Lead/Staff

8+ years exp

Nemours Children’s Health is seeking a Public Relations Program Manager to join their team in Wilmington, DE. The role involves leading strategic communications to elevate the reputation of Nemours and its associates, focusing on media relations, thought leadership, and digital content creation.

AssociationHealth Care

Responsibilities

Employ a keen sense of what ‘makes’ a great story that can influence and educate key audiences including the media, patients, policymakers, donors, and the general public, underscoring Nemours as a leader in pediatric healthcare

Experience and track record in promoting healthcare innovation with an understanding of the scientific process, and the ability to effectively cultivate relationships with Nemours researchers, clinicians and other stakeholders to extrapolate the positioning and key differentiators in order to secure national media coverage and thought leadership

Possess relationships with the national consumer health media, as well as health and business in Nemours’ key markets in the Delaware Valley

Aptitude for strengthening existing and cultivating new relationships with patient and community organizations to grow visibility of Nemours and underscore its thought leadership

Experience with placing relevant experts at conferences and speaking opportunities

Event experience, in-person and virtual formats, across its life cycle including concept, program, promotion, and budget

Employ public relations strategy to help drive philanthropic and legislative and advocacy initiatives

Proactively identify issues that may impact the organization’s reputation and work with the director to develop communications plans to mitigate situation

Create a variety of digital communications products in conjunction with our multimedia and social media teams including but not limited to video content, edited videos for social media, and still photos in accordance with brand standards

Write communications materials including press releases, media advisories, blog posts, fact sheets, award nominations and speeches, ensuring each includes timely, accurate information, and key messages

Experience with media and social media tools such as Cision, TV Eyes, PR Newswire’s Online Newsroom or other similar PR software platforms used daily by the public relations team

Possess a willingness to travel locally and to Nemours sites in Florida, and work non-traditional hours, including evenings, and weekends as necessary

Additional miscellaneous duties and responsibilities, as may be assigned from time to time by employee’s supervisor

Qualification

Public Relations StrategyMedia RelationsDigital Content CreationHealthcare InnovationEvent ManagementPress Release WritingThought LeadershipCisionSocial Media ToolsRelationship Building

Required

Bachelor's degree in Public Relations, Communications, Journalism or related field

8 to 10 years experience

Experience and track record in promoting healthcare innovation with an understanding of the scientific process

Ability to effectively cultivate relationships with Nemours researchers, clinicians and other stakeholders

Possess relationships with the national consumer health media, as well as health and business in Nemours' key markets in the Delaware Valley

Aptitude for strengthening existing and cultivating new relationships with patient and community organizations

Experience with placing relevant experts at conferences and speaking opportunities

Event experience, in-person and virtual formats, across its life cycle including concept, program, promotion, and budget

Employ public relations strategy to help drive philanthropic and legislative and advocacy initiatives

Proactively identify issues that may impact the organization's reputation and work with the director to develop communications plans to mitigate situation

Create a variety of digital communications products in conjunction with our multimedia and social media teams

Write communications materials including press releases, media advisories, blog posts, fact sheets, award nominations and speeches

Experience with media and social media tools such as Cision, TV Eyes, PR Newswire's Online Newsroom or other similar PR software platforms

Possess a willingness to travel locally and to Nemours sites in Florida, and work non-traditional hours, including evenings, and weekends as necessary