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Executive Alliance · 1 month ago

Manager, Paid Search & Media, Performance Marketing Agency

Queens County, NY

Full-time

Onsite

Mid, Senior Level

3+ years exp

Executive Alliance is representing a boutique integrated media and performance branding agency located in Long Island City, Queens, New York. They are seeking a Manager, Paid Search & Media to plan and drive ad campaigns for notable national and global consumer product brands, focusing on performance marketing across various digital channels.

ConsultingRecruitingStaffing AgencyTraining

Hiring Manager

Douglas Wald

Responsibilities

Manage and mentor a team of one to two cross-functional digital marketing buyers or strategists

Lead the planning, execution, and optimization of SEM campaigns (Google Search, Shopping, and YouTube Ads) as well as paid social campaigns (Meta:Facebook/Instagram, TikTok, etc.)

Oversee integrated digital marketing campaigns across multiple channels (search, social, display, programmatic), ensuring performance aligns with client objectives

Proactively dive into platforms to understand the day-to-day details, driving measurable campaign success

Develop and maintain strong client relationships, ensuring business goals are met and exceeded

Collaborate with internal teams and global teammates, including North America, to align on cross-regional media strategy

Analyze SEM and cross-channel campaign performance data, providing actionable insights to improve efficiency and effectiveness

Continuously refine and improve internal processes to drive team efficiency and performance

Stay current on the latest SEM and digital marketing trends, tools, and best practices

Qualification

Google AdsSEMPaid Social CampaignsDigital MarketingClient Relationship ManagementPeople ManagementAnalytical ThinkingDigital Marketing ToolsBachelor's DegreeCommunication Skills